REALFLEX. NATURAL MOVEMENT PERFECTED.
UAE: Wednesday 12th September 2012: – In continuation with last season’s ethos of natural movement perfected, Reebok have once again developed the new range of RealFlex footwear for men in a great new range of colours.
RealFlex has the feel of barefoot training with lightweight protection whilst promoting natural movement and flexibility.
Following the RealFlex launch in 2011, Reebok has introduced bold new colorways and innovative design to the men’s collection including the Optimal and Transition designs.
Reebok RealFlex Optimal Running shoe offers outstanding comfort, support and cushioning during exercise. Featuring independent multi-directional nodes designed to enhance freedom of movement, the Optimal helps our feet move and flex complete with an ultralight sole and a polyester mesh upper for breathability.
RealFlex Transition shoes are created with a low profile, minimalist silhouette for low-to-ground feel and added mobility. Once again it provides lightweight support while encouraging natural footstrike. Worn by 2011 and 2012 Reebok CrossFit Games winner, Rich Froning Jr, – The Fittest Man on Earth™.
The new RealFlex collection will be available at all Reebok stores and outlets across the Middle East and through www.Reebok.com.
REEBOK
About RBK ME
Since 1999, RBK Middle East is the sole distributor for the Reebok brand in the GCC. Headquartered in UAE, RBK ME had distribution and sales offices in all of the six GCC countries. The company has 14 company owned outlets in the region and also looks after the distribution of Reebok products to the various multibrand stores throughout the GCC.
About Reebok
Reebok International Ltd., headquartered in Canton, MA, USA, is a leading worldwide designer, marketer and distributor of sports, fitness and casual footwear, apparel and equipment. An American-inspired global brand, Reebok is a pioneer in the sporting goods industry with a rich and storied heritage in running, training and fitness. A subsidiary of the Adidas Group, Reebok operates under the multiple divisions of the Reebok brand, Reebok-CCM Hockey and the Sports Licensed Division. For more information, visit Reebok at www.reebok.com.
