Job Description
Responsibilities:
• Collating market intelligence and developing reports on core counter-strategies to negate competitor initiatives. Measuring efficacy and recommending modified/ customized strategies to senior management targeting diverse socio-economic spectrum.
• Managing, directing and boosting marketing activities to guarantee smooth services, excellent relations with company’s major business sources and sustaining growth in the country to enhance brand visibility.
• Liaising with segments/products managers for examining and scrutinizing market statistical data to project future marketing trends and to forecast business needs of sales and products and hunting of new terrains.
• Initiating and providing competitor programs, packages, and products. Developing strategies to counteract the potential business threats.
• Gathering competitor marketing information and keeping abreast of their marketing strategies, recording and filling information within the media library for future usage.
• Writing marketing and promotional briefs to optimize business outputs and ensure overall development of company profile. Identifying and capturing target consumer base through highly focused launches, campaigns and promotional services.
• Updating products and services analysis sheet and comparison findings for Financial/Investment Institution review.
Skills
Good command of English and Chinese language.
Bachelor’s degree/higher diploma (at least B.S. in marketing or business)
Market Research Strategies, & Market Analysis
Marketing Trends Tracking, Competitor Analysis, Product Launches& Driving Growth
Promotions & Campaigns, Creative Conceptualization, Marketing Literature, Market Research & Analysis
Team Building, Motivating, Analytical Thinking, Leadership, Communication & Interpersonal Skills
About This Company
Vaya General Trading is a Dubai based company (located at Media City) specialized in Marketing and Distribution of Food Supplements and Medical Equipments.
It has a strong presence in Canada and majority of European countries.
With a growing demand for Vaya services and products the company is diversifying its range of activities to construction machineries as well, and is planning to expand into Middle East market.
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