The Role
On behalf of a major FMCG multinational based in Dubai, we are currently recruiting a Senior Brand Manager.
Your main responsibilities will be:
– Work closely with the Marketing Manager, brand owners and key personnel in the all channels to develop, execute and evaluate appropriate plans for each of the brands.
-Work closely with the Duty Free Area Manager to confirm duty free promotional plans by account.
– Identify opportunities to enhance space allocation and to glorify the brands using bespoke merchandising units of instore advertising.
-Develop and implement promotional mechanics where required & evaluate against pre-defined KPIs.
-Identify opportunities for new listing and prepare the necessary presentations.
-In conjunction with the Duty Free Area Manager, collate information on airline listings and identify when opportunities arise for new on board sales and pouring contracts. Support the Duty Free Area Manager and Operations Manager in preparing tender documents.
-Work with the Duty Free Area Manager to ensure that the brands are well represented in all regional airline lounges and identify promotional opportunities to enhance visibility and increase trial
-Work closely with the Domestic Market Area Managers and domestic distributors to confirm brand and promotional plans by account.
-Identify appropriate partner outlets, develop and implement plans to secure and grow partnership.
-Maximize listings and visibility.
-Identify opportunities to enhance space allocation and to glorify the brands using bespoke merchandising units of instore advertising.
-Focus on current core events
-Constantly be on the look out for other suitable events, proactively identifying those suitable for ownership or partnership and manage all event activity.
-Brief the agency, evaluate proposals, execute and evaluate appropriate media plans, this to include digital media.
RequirementsTo apply for this role you need to be an Experienced Brand Manager with a minimum of 3years experience with an International Company – ideally within either Spirits & Wines, Luxury goods, Fragrances / Cosmetic or FMCG. Entrepreneur / ability to work using own initiative with a strong work ethic. |
About the Company
In November 2010, GCC specialist recruiter, iQ selection came together with global professional recruitment consultancy Morgan McKinley, under the name Morgan McKinley.
With 24 offices globally, Morgan McKinley connects specialist talent with leading employers across multiple industries and disciplines. We work very closely with international corporates, top investment banks and local SMEs to provide those looking for their next career move with the best job opportunities.
From our Dubai office, we provide specialist recruitment expertise spanning Financial Services & Finance; Sales, Marketing & Support; and Technical sectors throughout the GCC region, with dedicated consultants delivering focused sector and local knowledge. In addition, we are fully committed to promoting the government’s Emiratisation policy.
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