Swatch Unwraps Valentine’s Special, Shows True Love has Nothing to Hide

You’re crazy in love? Say it out loud! Make it perfectly clear with A LA FOLIE — the Swatch watch that says,” I’m mad about you.”

“True love has nothing to hide”, says Swatch, and proves the point with
A LA FOLIE (GZ281), created especially for Valentine’s Day. The new Swatch Special, a Gent, presents a clear, heart-shaped window in the dial that opens onto the mechanics below. A look through the glass underlines the “no secrets” message: the “heart” of the watch is a movement featuring a handful of romance-coloured components. And what’s that lovely fragrance? It’s the bracelet—it smells like vanilla!

The lovely A LA FOLIE Valentine’s Day Special comes in special packaging with a charming variation on the open-heart theme. A round, pink ball has a smooth white heart on the surface, but a closer look shows the heart is a window onto A LA FOLIE — True love is here, for all to see.

GZ281 A LA FOLIE
Model: Gent
Dial: pink with heart-shaped opening revealing some pink components within
Case: 34 mm solid mat white plastic
Bracelet: bi-colour mat white and pink silicone, smells like vanilla.

About The Rivoli Group:
Since 1988, The Rivoli Group has been building its strong position in the fast growing retail environment in the UAE and the lower Gulf states. The Group has become one of the largest luxury lifestyle retailers in the Middle East and offers a wide range of product categories from watches and writing instruments to fashion, accessories, gift items and eyewear.

The organization currently represents luxury brands such as Blancpain, Glashütte Original, Omega, Montblanc, Vertu, J.M. Weston, Longines, Rado, Swatch, among others. Matching these lifestyle brands with impeccable service, the Rivoli Group has set new standards of retailing excellence in the region by establishing retail concepts like Rivoli Prestige, Rivoli, Rivoli Arcade, Hour Choice, Rivoli EyeZone and Angels.

Toll Free: 800-RIVOLI. www.rivoligroup.com