This is a very fun and cool project by Art Director Oleg and Copywriter Dmitry who went all the way from Russia to the Cannes Lions Festival to get the best recommendation ever, and so they did! They met 33 most creative people; Cannes Lions winners and jury members, and asked them to write just one letter on a sheet [...]
Here is another cool campaign by Durex Arabia, the sliding game where you have to rearrange the boxes of the puzzle to enjoy a sexy video, of course you can ease things with Play with the push of a button, I like it, it’s really good! Experience the game here CREDITS Advertiser: Durex Marketing Manager : Aurélie Avogadri Senior Brand Manager [...]
JOIN THE CLU13 – a new campaign that was created by Wieden+Kennedy Amsterdam to launch the all new FIFA 13, which will be available on the 27th of September. The new campaign features a young man who ventures into the FIFA 13 club for the first time, he experiences a lot of surprises throughout his journey in the club that [...]
In order to attract women, you first must understand them, a very basic insight that led to the launch of AXEperiments, an interactive online experiment on hot babes, the campaign is based on an interactive YouTube video where the viewer gets to experiment on some hot ladies to see what attracts them, things like Turkish Soap Operas, gifts, romance… etc. [...]
A very touching ad by McCann Erickson Madrid for the Asociación Española Contra el Cáncer to raise awareness about cancer in Spain, where 1.5 million people endure cancer, a very very touching ad, and the choice of Coldplay’s Fix You was a brilliant choice. CREDITS: Art Director: Victor Gómez Copywriter: Pedro Rego Creative Director: Pedro Rego, Victor Gómez
Advertising is one of the coolest jobs, yet it can be very frustrating; late working hours, urgent briefs, no briefs sometimes, ridiculous deadlines… etc. which makes turn over in ad agencies very high. According to Deutsch LA, which will be hosting a presentation titled “Ending The Agency Talent Rotisserie” this year at the Cannes Lions, research shows that 30% of [...]
ACT Responsible is a Swiss-based not-for-profit organization created in 2001 and have been busy ever since gathering the best campaigns created by agencies all around the world to show that the Advertising industry is playing its role in today’ social and environmental issues. To show their support to Rio+20, the United Nations Conference on Sustainable Development, the ACT Responsible organization [...]
DUBAI, UAE, June 11, 2012/PRNewswire/ – Estimated to cost USD 1.3 Billion for a month, the billboard featured a Jet Pack Man flying around the billboard in a seconds-long promotion for Skydive Dubai and Go Fast Skydive Dubai, the world’s premiere skydiving center, in association with Go Fast, a global energy brand, showcased the world’s most expensive billboard located in [...]
Interesting idea by Lacoste, it was implemented in Jumeirah Beach Residence in Dubai Marina, I think it’s much much better to do something that will get the attention of people then start talking to them, interesting stuff, I like it!
Smart is so small that it can fit anywhere, even in 140 characters, check out this cool and creative use of twitter, go to the twitter account of Smart Argentina, load all tweets and start scrolling down, you will see the commercial!
