Advertising — June 14, 2011 at 9:34 am

Twitter as a furniture manual?

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This is a cool way to use twitter, but I don’t think it really worked, I mean the account has less than 400 followers on twitter, but the idea is really cool, Tok&Stok is a furniture brand that is a bit like IKEA, easy to assemble, so they turned the twitter account into a manual.

Advertising Agency: DDB, Brazil
Executive Creative Directors: Sergio Valente, Marco Versolato
Creative Directors: Andre Pedroso, João Mosterio and Daniel Bottas
Creatives: Marcelo Bruzzesi, Marcos Abrucio, Ulisses Razaboni
Planners: Cynthia Horowicz, Carolina Roxo, Marcus Vinicius de Freitas, David Gross
Media: Alessandra Gambuzzi, Soraya Sobral, Patricia Oliveira, Yatan Cenciales
Account Supervisors: Polika Teixeira, Marcia Aguiar, Susana Poli, Marcelo Trivelato
Advertiser’s Supervisors: Regis Dubrule, Ghislaine Dubrule, Flavia Lucena

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