NIVEA vs. Olay, one can go back in time while the other can stop it

Last year, Saatchi & Saatchi Dubai packed the Print Grand Prix award at Dubai Lynx 2007 for the “Undo” ad for Olay, the ad as you can see is smart as it communicates that the product can help you to undo what’s time and daily life have done to skin.

This year it seems that the guys at TBWA\RAAD in Dubai are aiming at the gold with this new ad for NIVEA, which is a little bit similar, only it communicates that the product can “pause” the time so that the skin keeps a younger look, both ads are interesting, a product can go back in time, while the other can stop it!

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