This is a great use of iPad, to communicate the cruelty of genuine fur industry, the VGT (Association Combating Animal Factories) came up with this iPad ad, where every wipe a user makes to move to the next page leaves a blood stain, very smart!
Advertising Agency: Demner, Merlicek & Bergmann, Vienna, Austria
Creative Director: Franz Merlicek
Art Director: Roman Steiner
Copywriter: Arno Reisenbüchler
Graphic Designer: Stefan Öhner
Digital Cross Media: Andreas Wochenalt
Digital Producer: codewort publishing
Samer Marzouq
Digital Media Superhero, Online Marketing Pro, Mad-Men Fellow, Tech Junkie, Advertising Whiz, Chief-Blogging-Officer, Bilingual Copywriter, Amateur Photographer
