Asus Eee Pad Transformer launched in the UAE
Asus announced the launch of its award winning much anticipated Asus Eee Pad Transformer in the UAE. The Android Honeycomb tablet is available at all Carrefour stores in the country exclusively during the weekend (2-4 June 2011) and across all major electronic retailers from 5 June 2011.
The Transformer sets itself apart from other tablets in the market by featuring an optional docking station. This provides access to a full QWERTY keyboard along with unique Android Function keys, turning the tablet Transformer into a full-fledged notebook. The expandable keyboard docking station also extends the Transformer’s 9.5 hours* of battery life up to 16 hours, so users can use it all day for work and play.
Powered by the NVIDIA Tegra 2 dual-core processor, the Transformer browses the web at blazing speeds, providing a snappier response time and better performance when multi-tasking.
An IPS Panel made from durable and scratch-resistant glass is viewable at angles up to 178°, and produces a crisper and more accurate color range by up to 50% when compared to other tablets in the market.
Built-in SRS Sound technology provides a dynamic 3D stereo audio experience, with maximum bass response and a wide sound field from the discrete speakers housed in the 12.98mm thick frame that weighs only 680g.
A 5MP rear- and 1.2MP front-facing cameras can shoot and record video, which can be played back in video on HDTVs via a mini HDMI output port, making it a true mobile entertainment device.
Preloaded on the Transformer is Polaris Office 3.0, a professional Mobile Office Solution which enables users to edit various types of office documents including documents (.doc), spreadsheets (.xls) and presentation (.ppt) files, making the Transformer very attractive for professional use.
A touchpad, 3.5mm audio jack, two USB ports as well as a built-in SD Card reader for easy file sharing and storage expandability makes the Transformer a versatile media hub. In addition, the ultra-convenient Asus WebStorage with one year of unlimited storage space provides worry-free cloud computing.
The docking station also extends the Transformer’s 9.5 hours of battery life up to 16 hours*, so users can use it all day for work and play.
Notes and media contacts
About Asus
Asus, the world’s top 3 consumer notebook vendor and the maker of the world’s best-selling and most award winning motherboards, is a leading enterprise in the new digital era. Asus designs and manufactures products that perfectly meet the needs of today’s digital home, office and person, with a broad portfolio that includes motherboards, graphics cards, optical drives, displays, desktops, Eee Box and all-in-one PCs, notebooks, netbooks, tablet devices, servers, multimedia and wireless solutions, networking devices, and mobile phones. Driven by innovation and committed to quality, Asus won 3,398 awards in 2010, and is widely credited with revolutionizing the PC industry with the Eee PC™. With a global staff of more than 10,000 and a world-class R&D team of 3,000 engineers, the company’s revenue for 2010 was around US$10.1 billion.
For further information, contact:
Asda’a Burson-Marsteller
Komal Manglani/ Iman Ahmed
+971 4 334450
Anthony Fernandes
Senior Account Executive
ASDA’A Burson-Marsteller
P.O. Box 28063, Dubai, UAE
T: +971 4 3344550
F: +971 4 3344556
