A brilliant idea for a billboard; a bulb is installed within the panel supplied with a sensor that react and get the bulb lighten each time someone passes by it. Client: The Economist. Creative Agency: Abbott Mead Vickers BBDO, UK.

A friend of mine, Enass A.Basit wanted to share this article with you all marketeers: “Once upon a time I had a discussion with my X colleague Samer about marketing, skills, and we reached a conclusion that marketing at first sight is a science but it depends basically on skills and having money...

“Help us save what’s left” a call for help by the Greenpeace to stand against activities that threat our environment. Client: Greenpeace. Creative Agency: Tiempo BBDO, Barcelona.

After less than 5 months of winning a Gold Lion at the Cannes International Advertising Festival, Dubai-based direct marketing agency Wunderman has won the gold at the DMA International Echo Awards in San Francisco. Wunderman achieved the golden award for ‘Pick Out Your Home’ campaign for Emaar...

Client: Pepsi. Art Director: Alexandre Shoukair. Creative Director: Dani Richa. Creative Agency: Impact BBDO, Lebanon.

Client: Wrigley’s. Creative Agency: BBDO, Chicago.