In order to understand, it’s better to take a little bit of distance

Interesting ad by Le Point, in order to decode (or understand) the info it’s better to take a little bit of distance. Just take some distance from your screen and you will see the INFO. Awesome work!

Advertising Agency: Réflexion Faite, Levallois Perret, France
Creative Director: Bruno Kauffmann
Art Director: Aurélie Uhl
Copywriter: Aurélien Plantavin

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