Where will Coca-Cola strike after Rio De Janeiro’s Happiness Truck?
Featured, Stuff — By Samer Marzouq on March 7, 2011 at 11:25 pmWhere Will Happiness Strike Next – WWHSN? is an amazing worldwide campaign by the world’s top brand Coca-Cola, the mission is spreading happiness around the world, their latest stop was Rio De Janeiro in Brazil with the happiness truck that give people a smile after getting free Cokes and other cool gifts! The campaign can be tracked through an app on Coca-Cola’s Facebook fan page.
The Advertising Agency behind the Brazil truck is Definition 6 in the USA.
The campaign has been to Brazil, China, Egypt, Hungry, India, Japan, Philippines, UK and USA. And speaking of Egypt, below are 4 videos of Coca-Cola’s happiness campaign in Egypt, really lovely and touching!
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