Archive for category: Advertising
Samer Marzouq / July 16, 2011 12:23 pm
This is how BMW flexes its muscles, drifting on the world’s highest helipad and driving through concrete walls! The first video where the BMW M1 drives through these walls received more than 2.1 million views on Youtube in less than a month and a half, while the helipad video was watched more than 1.1 million times in less than a [...]
Samer Marzouq / July 15, 2011 11:19 pm
I like this campaign for Samsung S1 Mini HDD, a cool way to communicate a message with an element that we use in our daily lives Advertising Agency: Impact BBDO, Dubai, UAE Executive Creative Director: Fouad Abdel Malak Creative Director / Copywriter: Amit Kapoor Associate Creative Director: Dinesh Tharippa Art Director: Dinesh Tharippa Digital Artist: Byju Ravindran Image Library: Corbis, [...]
Samer Marzouq / July 13, 2011 11:15 am
This is a powerful way to deliver a message, but I’m not sure how effective it’s going to be, at the end of the day smokers know that they are committing a slow suicide yet they do it. Advertising Agency: Mediaplus, Munich, Germany Creative Director / Art Director: Ekki Frenkler Copywriter: Frank Seiler Illustrators: Michael Haggenmüller, Hans Zieringer Photographer: Alan [...]
Samer Marzouq / July 13, 2011 9:58 am
That’s a really cool augmented reality project, it good to see this technology maturing and becoming a marketing tool, so instead of just showing a pretty car when placing the ad in front of the camera, people can actually play the game using the ad, the ad was created for the Volkswagen Scirocco Cup. Advertising Agency: Ogilvy, Beijing, China Execuive [...]
Samer Marzouq / July 13, 2011 8:58 am
Brief: The 3 different types of parmesan cheese needed packaging, which is easy to handle at meals and also lists portioning suggestions as a bonus. With the built-in grating function you can sprinkle delicious, appetizing flakes of parmesan cheese on your meal. Brief from the client: Develop packaging for a trio of selected parmesan cheeses including a grater shaped like [...]
Samer Marzouq / July 12, 2011 11:34 am
To raise awareness about people’s cruelty against animales, People For The Ethical Treatment Of Animals placed these outdoor ads that feature shoes and belts along with barcodes, asking people to download an app and scan these barcodes to get more details, but instad they would play a video showing how the animal was slaughtered to produce this item. Advertising Agency: [...]
Samer Marzouq / July 12, 2011 10:33 am
This is a very awesome viral video that was created to launch the Galaxy SII in France, 2.89 million views on Youtube in less than a month, that’s really cool!
Samer Marzouq / July 12, 2011 10:04 am
Ogilvy Auckland’s objective was to get shoppers to consider purchasing All Good Fair-trade bananas while at the supermarket. To do this, they used a new audio-spotlight device to interact with them like never before. Unlike a regular speaker, the audio-spotlight emits a narrow high frequency beam of sound, which can only be heard by one person at a time, making [...]
Samer Marzouq / July 12, 2011 8:56 am
Simple and straight forward, these are the ads I really like! Advertising Agency: The Adquarters, Istanbul, Turkey Creative Director: Murat Işık Art Director: Kürşat Ünsal Account Supervisor: Şafak Demir Irklı
Samer Marzouq / July 12, 2011 8:52 am
This is a really cool idea, although I don’t bite on the parking ticket but this is a really cool idea! The challenge was to distribute the fresh mint taste of wrigley’s extra polar fresh not only to the consumer, but also onto everyone’s lips. To successfully achieve our goal, wrigley made use of an everyday observation: when you drive [...]