Archive for category: Advertising

Raising the roof for the homeless
Samer Marzouq / July 11, 2011 11:04 am

Raising the roof for the homeless

This is an interesting ad to raise the awareness about the homeless issue in Canada, not sure what the rest of the copy says but I like the idea and tagline, if you see this chair on the street it will feel weird, won’t it? Advertising Agency: Leo Burnett, Toronto, Canada Chief Creative Officer: Judy John Creative Directors: Judy John, [...]

Crazy enough to talk to your Monobrow?
Samer Marzouq / July 11, 2011 9:38 am

Crazy enough to talk to your Monobrow?

What a cool ad to promote an online music service, it’s simple and funny and speaks the message out Advertising Agency: Jung von Matt/Hamburg, Germany Agency Producer: Thomas Nabbefeld Creative Directors: Doerte Spengler-Ahrens, Jan Rexhausen, Fabio Straccia Creatives: Fabio Straccia, Gustavo Nardini Director: Brian Lee Hughes Production: Stink Producer: Mira Um Director of Photography: Jörg Schmidt-Reitwein Post Production: Swiss

Meet Turkey’s Subtitled Girl!
Samer Marzouq / July 10, 2011 10:37 pm

Meet Turkey’s Subtitled Girl!

This is a very cool project from Turkey, to push the public to register in English language courses the agency introduced a subtitled tourist, an LED screen was attached to the girl showing real-time translation to what she says in English into Turkish, then she would hand out a brochure about Inlingua – the languages center, really cool! Advertising Agency: [...]

Extra time with Durex? Hmmmm
Samer Marzouq / July 4, 2011 9:45 am

Extra time with Durex? Hmmmm

This is pretty cool, to communicate that Durex can give you extra time, electronic boards used to announce the extra time in football matches is used, the only problem is if the match was clean and there was no extra time, right? Objective: Durex Performa is a condom that contains a special lube, Benzocaine, inside the sheath which helps the [...]

Roger Federer + Mercedes Benz SLS + Dubai!
Samer Marzouq / July 4, 2011 9:04 am

Roger Federer + Mercedes Benz SLS + Dubai!

It’s a really awesome combination, my favorite tennis player cruising in my favorite car in my favorite city check out Roger Federer cruising around Dubai in a Mercedes Benz SLS AMG Roadster, the car is really amazing, it always thrills me when I see it on the streets, specially the JBR Walk!

The Seagull that stole the GoPro
Samer Marzouq / June 29, 2011 9:59 am

The Seagull that stole the GoPro

This is an interesting viral video by GoPro cameras, not sure which agency behind it but it’s really cool, more than 1 million views on Youtube already in less than a week, that’s pretty amazing!

Yahoo!’s Talking Purple Mailbox!
Samer Marzouq / June 28, 2011 12:49 pm

Yahoo!’s Talking Purple Mailbox!

“What would you say if a giant purple mailbox started talking to you?” I like this ambient idea to promote Yahoo! Mail, a giant purple mailbox was placed on one of New York’s street and it started to talk to people passing by, and eventually deliver a special mail to them that contains cool stuff, it could be a giant [...]

Deutschland will find you initiative
Samer Marzouq / June 28, 2011 10:05 am

Deutschland will find you initiative

This is a great campaign, hats off to all people behind it! The initiative aims to raising awareness about missing children in Germany and to actually notify people once a child is reported missing. They used almost everything possible, Facebook, an iPhone app, posters on elevator doors, QR codes, even 404 pages on websites! And the most amazing part is [...]

Do it yourself before somebody else…
Samer Marzouq / June 27, 2011 9:04 pm

Do it yourself before somebody else…

Do you really want this guy hanging out in your place when you are at work? I just love this ad for Selleys 3 in 1, do it yourself before somebody else do it for you Advertising Agency: Belgiovane Williams Mackay, Ultimo, Australia Chief Creative Officer: Rob Belgiovane Executive Creative Director / Copywriter: Rob Belgiovane Creative Director / Art Director: [...]

The Fake it All campaign
Samer Marzouq / June 25, 2011 11:34 am

The Fake it All campaign

This is an awesome campaign by Leo Burnett Beirut, the idea was to create awareness around the counterfeit products in Lebanon and drive some attention to the call center where people can report fake products. The campaign, which was done for the BPG (Brand Protection Group), won a Silver Lions Award in the PR category for “Best integrated campaign led [...]