Archive for category: Advertising

The Coca-Cola Hug Vending Machine
Samer Marzouq / April 17, 2012 10:28 am

The Coca-Cola Hug Vending Machine

Coca-Cola continues to share love and happiness all over the world, this time in Singapore, Coke came up with this lovely vending machine that gives free Coke bottle when you hug it! You know, vending machines have feelings too do you think a bank can do it for an ATM?

There is a Dolce Gusto in da house!
Samer Marzouq / April 15, 2012 1:06 am

There is a Dolce Gusto in da house!

Just spotted this huge branding of the new Nescafe coffee machine, the Dolce Gusto, in JBR Walk, I love this machine, it’s really awesome, lost of flavors, cool design and so easy to use, it’s always ready to go in few seconds!

The MINI Mania!
Samer Marzouq / April 15, 2012 12:37 am

The MINI Mania!

Once again Mini manages to amaze me with a new stunt, after hiding in the Dubai Mall Aquarium and on Virgin Megastore Roof, now it’s time to jump into the sky! In the spirit of their sponsorship of the Red Bull X-Fighters Dubai 2012, Mini decided to compete with those crazy Dirt Bikes riders in JBR Walk I love it!

The Pedestrian Ghost
Samer Marzouq / April 14, 2012 8:57 am

The Pedestrian Ghost

Meet the Pedestrian Ghost, an interesting project by JWT Ukraine aims at speeding drivers and the possibility to hit and kill pedestrians, the idea was to inflate a ballon in the shape of a human in front of speeding drivers, it’s a good execution, not sure if it caused some car accidents when drivers reacted to it, that would of [...]

Around the World in 10 Days, Make It Count!
Samer Marzouq / April 11, 2012 8:31 am

Around the World in 10 Days, Make It Count!

Interesting project by YouTube Filmmaker Casey Neistat, who was commissioned by Nike to create a video that represents the meaning of makt it count, so he travelled around the world with a friend in 10 days and shot this interesting video, which got close to 11 thousand Facebook fans and 400 thousand YouTube views in 2 days! Very interesting, and [...]

The Story Beyond the Still
Samer Marzouq / April 10, 2012 11:11 pm

The Story Beyond the Still

What an amazing project by Canon and Grey New York, really good! It all started with a still image that led to a user-generated film, a film that was screened at the Sundance Film Festival and was submitted to the Oscars, really amazing! Beyond the Still from The Advertising Club of New York on Vimeo. Title: “Beyond the Still” Winner: [...]

The Hiding Mini in Virgin MOE
Samer Marzouq / April 10, 2012 5:13 pm

The Hiding Mini in Virgin MOE

I love this execution for the Mini Countryman, like a ladybug, the Mini was hiding at the roof of VIrigin Megastore in Mall of the Emirates in Dubai, Mini is one of my favorite advertisers, remember the Dubai Mall Aquarium stunt? It was awesome!

Test your wild, naughty imagination with Durex!
Samer Marzouq / April 8, 2012 11:20 pm

Test your wild, naughty imagination with Durex!

After last year’s Digital Love campaign, which won a number of awards at the Dubai Lynx and MENA Cristal, French agency Buzzman is back with yet another campaign for Durex that pushes the buttons, the condom giant is testing the power of imagination that consumers have, specially when it comes to sex! Too Big For Her by -P-O-I- It’s Gonna [...]

Around the World on One Charge
Samer Marzouq / April 1, 2012 9:16 pm

Around the World on One Charge

Well, I can’t see this happening, not with my mobile phone, I need to charge it every night, anyway, this is a cool experiment by Qualcomm, they travelled to 9 different major cities around the world and filmed this video on one charge, all the way from New York to Dubai, Rio De Janeiro, Istanbul, Shanghai, Paris, Moscow to Los [...]

Turned on by the idea of directing ads? Join Saatchi & Saatchi New Directors’ Showcase!
Samer Marzouq / March 29, 2012 4:06 pm

Turned on by the idea of directing ads? Join Saatchi & Saatchi New Directors’ Showcase!

I love this ad by Saatchi & Saatchi London, it’s a call for entries for the annual Saatchi & Saatchi New Directors’ Showcase 2012. The viral film, titled Naked Ambition, is directed by renowned director Chris Palmer, and stars an adult movie director whose ambition is to make commercials. His obsession sees him incorporating iconic advertising references, techniques and slogans [...]