Digital Marketing Manager | HR Source Consulting (HRSC) Dubai, UAE
The Role
An exciting opportunity has arisen with our client who is now looking to hire a Digital Marketing Manager.
The role is to develop and implement innovative consumer focussed digital marketing projects. It’s all about simple but smart customer/viewer engagement, informing and enticing consumer take-up for this new product. Our client ideally will be looking for candidates who have experience within both traditional marketing and the digital arena and preferably you will have been involved recently with Marketing, paid for and display media, SEO and Social Media campaign experience are all must haves for this role.
This is a truly exciting opportunity for you to be part of a leading company is UAE.
Requirements
You will be:
-Implementation of marketing campaigns and site optimisation techniques to raise brand awareness, drive traffic and increase registered user base in line with annual targets.
-Identification of suitable marketing/branding partners and negotiation of mutually beneficial reciprocal marketing campaigns.
-Competitor monitoring and reporting of competitor activities, new entrants etc. which may affect business strategy.
-Database management – ensure that all customer and prospect data is properly entered and maintained in our CRM systems. Working closely with Head of Data, provide analysis of data to segment customer groups, identify gaps and opportunities to cross sell and upsell products and services.
-Regularly report on the effectiveness of marketing activities, make recommendations about future strategies and tactics in response to changes in the market or to capitalise on new opportunities.
