Dubai Lynx 2012 Opens for Delegate Registration, Early Bird Discount Available

28 November 2011 – The Dubai International Advertising Festival, the leading event and awards for creative advertising and communications in the Middle East and Africa, is now open for delegate registrations at www.dubailynx.com/registration

The 2012 festival will be held once again at the Arabian coast resort, the Madinat Jumeirah in Dubai, offering a platform for learning, inspiration, networking and celebration.

Delegates will enjoy an intensive two-and-a-half day programme of thought-provoking seminars and hands-on workshops presented by renowned speakers tackling the issues and challenges facing the industry from both a regional and global perspective. All work entered for the 2012 Dubai Lynx awards will be available to view as well as exhibitions and screenings of the shortlisted work providing creative inspiration and a snapshot of the best advertising in the region. Select exhibitors will provide a gateway to the latest technologies and services.

Young talent is actively nurtured and encouraged at Dubai Lynx with special Festival packages available for students, young creatives and young marketers. Other initiatives include the Young Creatives Integrated Competition and the Dubai Lynx Academy.

After careful deliberation from the juries, the winners will be announced at the Dubai Lynx Awards, a dynamic and exciting event attended by over 1400 industry peers honouring and celebrating MENA’s best work in creative advertising and communications. The awards will be held at the Madinat Arena, Madinat Jumeirah, on the evening of 7 March 2012.

Delegates registering before 2 February 2012 can enjoy an early bird discount of US$385 (AED1415). For full details on all the different delegate registration packages, go to www.dubailynx.com/registration

“Attending the Dubai International Advertising Festival offers an outstanding opportunity to hear first-hand from global leaders about the current situation and latest trends of the industry, be motivated by inspirational work and enjoy a number of fun networking events,” comments Festival Director Emma Lancaster. “With MENA agencies becoming increasingly more recognised around the world for their creative output, this is a must-attend event for the region and beyond.”

For further information on the 2012 Dubai International Advertising Festival, jointly organised by Cannes Lions and Motivate Publishing, please visit www.dubailynx.com

The Dubai International Advertising Festival is the leading competition and awards for advertising creative excellence in the Middle East and Africa

Presented by Cannes Lions International Festival of Creativity together with their regional partner, Motivate Publishing, the Dubai International Advertising Festival is held with the support of Dubai Media City (DMC) and in association with the UAE Chapter of the International Advertising Association (IAA). The 5th Dubai International Advertising Festival will bring to the Middle East and Africa a series of high-profile seminars, workshops, exhibitions and screenings aimed at giving creative inspiration, learning and networking opportunities to the advertising and allied industries in the region. The Lynx Academy, The Young Lynx Integrated Competition and Networking evenings are additional events enjoyed by participants. The Dubai Lynx advertising awards, which are part of the Festival, will honour creative excellence in Film, Print, Outdoor, Radio, Direct, Promo & Activation, Media, Interactive, Film Craft, Print & Poster Craft, Design, Mobile, PR and Integrated advertising and communications. High-profile international jurors will award the coveted Dubai Lynx trophy to establish the definitive standard for creative excellence in the Middle East and Africa region.

Key Dates:
Delegate Registration Is Open
Entries Open: 13 December 2011
Entries Close: 9 February 2012
Festival Dates: 4–6 March 2012, Madinat Jumeirah, Dubai, UAE
Dubai Lynx Awards: 7 March 2012, Madinat Arena, Madinat Jumeirah, Dubai, UAE

For further information, please contact:
Amanda Benfell, PR & Press Manager
Dubai International Advertising Festival
Greater London House, Hampstead Road, London NW1 7EJ, United Kingdom
www.dubailynx.com
Tel: +44 (0)20 7728 4040; Fax: +44 (0)20 7728 4044; E-mail: [email protected]

Emma Lancaster, Festival Director
Dubai International Advertising Festival
PO Box 2331, Dubai, UAE
www.dubailynx.com
Tel: + 971 (0)50 518 2368; Email: [email protected]