Social Media Marketing Conference

Art Director | Amman, Jordan

Advertising — By Samer Marzouq on September 2, 2009 at 4:42 pm

- Generating creative ideas and concepts to fulfill the advertising needs of the client;
- Working closely with the copywriter to form a productive creative partnership;
- Conducting creative research on projects;
- Producing sketches ‘roughs’ or ‘scamps’ (print) to communicate ideas to the client;
- Briefing other members of the creative team;
- Ensuring deadlines are met and working effectively under pressure;
- Gaining an understanding of the target audience and business that the advert is aimed at;
- Adopting a flexible approach to working hours – long hours are often required to meet the needs of the clients

Skills
- Ability to work for long hours
- Leadership skills
- High level of creativity is a must
- Excellent computer skills using both MAC & MS
- Thinking outside the box

Education
B.A in Fine Arts or Graphic Design

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