Brand Manager | Ali Abdulwahab Sons & Co Kuwait

Purpose of Job:
This position plans, develops and directs the marketing efforts for a particular brand or product. It also supports activities in production, sales, advertising, promotion, research and development, marketing research, purchasing, distribution, package development and finance; works closely with sales and marketing and engineering teams.

Essential Duties and Responsibilities:
- Plans and executes the brand lifecycle
‘- Defines brand vision, strategy, competition and roadmap, prioritizing brand and customer requirements’
- Works with external third parties to assess partnerships and licensing opportunities
‘- Develops the core positioning and messaging for the product
‘- Performs product demos to customers
‘- Sets pricing to meet revenue and profitability goals
‘- Delivers a monthly revenue forecast
‘- Develops sales tools and collaterals
‘- Proposes an overall budget to ensure success
‘- Briefs and trains sales force during meetings
‘- Briefs press and media/analysts and go on press tour campaign for the brand
- Performs other tasks as delegated by superior

Skills
Education/Certification:
College or University Degree in Business Management/Marketing

- Minimum 2 yrs. experience in the local industry. Have knowledge of sales procedures and terminology. With proven track record in sales/marketing
- Preferably a bilingual – Arabic and English

Functional: (Required Skills / Knowledge)
- Computer Application Knowledge
- Merchandising / Visual Merchandising Knowledge
- Inventory Control – Receiving / Dispatching
- JD Edwards Knowledge
- – Safety & Security Standards / Procedure Awareness & Control

Behavioral:
- Achievement Orientation
- Attention To Detail
- Analysis And Decision Making Ability
- Impact And Influence
- Leadership

Apply Now!