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Communications Officer | E-Government Program Riyadh, Saudi Arabia

Marketing — By Samer Marzouq on January 10, 2010 at 8:21 pm

E-Government Program
Reports to: General Director

Responsible for developing Yesser’s strategic communications plan, with an objective of developing e-government capabilities and awareness through targeted messaging to government agencies and the public. Implements plan by directing marketing and communications programs including public relations, media relations, copywriting, graphic design, collateral materials, direct mail, web site content and Yesser identity program.

Leads Yesser’s external communications efforts including:
• Coordinating with Change and Human Capacity Building programs.
• Creating effective action plan increasing eGovernment adoption.
• Conducting stakeholder identification workshops.
• Audience identification and analysis.
• Developing cohesive messaging.
• Coordinating channel and media choices for maximum effect.
• Assist marketing with writing and placement of articles in newspapers, business and trade publications and on Web pages.
• Write and produce seminar flyers, event invitations and public awareness campaigns.

Leads Yesser’s internal communications efforts including:
• Works with all groups within Yesser to coordinate top-level messaging for consultants, management and staff.
• Develops and maintains internal communications program using email, newsletter (SharePoint) and content development.
• Maintain and refresh core presentations used by Yesser
• Supports human resources during new staff orientation.
• Write and direct the production of special communications projects, e.g., Yesser Magazine, Annual Report, display, audio and video programs.
• Edit and produce speaker support presentation materials (print and Power Point) for eGovernment seminars and speeches.
Participate in the management of Yesser’s marketing program including:
• Work with Marketing Manager on development of comprehensive communications/marketing plan of Yesser technologies and consultants and resources
• Develop effective “public engagement” action plans
• Coordinate Yesser’s printing and vendor relationships as they relate to marketing/communications.
• Supervise Yesser’s graphic design needs including coordination with external designers and agencies.

Skills
Experience: Minimum five-seven years in communications planning, public relations or marketing position, strategic communications development and implementation experience preferred.

Required skills: Excellent oral and written communication skills; ability to write clearly for news organizations, speeches and presentations.

Special Skills: Must be self-motivated and independent, able to work with a minimum of supervision and to work well with technology managers and staff. Strategic thinking and supervisory skills are required to accomplish a goal oriented activities. Knowledge and enthusiasm of e-government & e-commerce is a strong plus.

Education
Major in Communication, Mass Communication or Marketing required.

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