Marketing Coordinator | Ibrahim & Khalid Abu Shaqra & Partners Co. Amman, Jordan
Marketing Jobs — By Samer Marzouq on September 19, 2010 at 9:44 pmSummary
Ibrahim & Khalid Abu Shaqra & Partners Co. (I&K) is seeking to recruit a Marketing Coordinator to develop and implement marketing plans that promote product launches and events through ATL and BTL advertising, public relations, and other marketing vehicles.
A career as a Marketing Coordinator at I&K involves combining creative initiative and marketing mastery to build and enhance brands that improve consumers’ luxury lifestyles. From the first day on the job, such a role will be given immediate project responsibility. It is the training ground for future promotional opportunities at I&K.
Primary Responsibilities
• Developing an annual consolidated marketing plan for all company brands to identify specific marketing tactics and assign priorities that build on consumer insights to deliver overall business objectives and strategies.
• Implementing continuous brand and market analysis as well as competitive and consumer behavior analysis through extensive market research.
• Conferring with regional and international agencies to plan and implement monthly product launches, in-store animations, special “Gift with Purchase” promotions, sampling, advertising, and publicity activities.
• Preparing price offer requests for printing and production companies and comparing prices, material recommendations, and printing deadlines.
• Coordinating with the creative team in the Marketing Department to prepare all necessary graphic design material in time before any product launch date.
• Assigning the installation team in the Marketing Department to install and take pictures of all visuals and materials related to a specific marketing activity or event.
• Organizing marketing events such as training seminars, customer gatherings, and press conferences in coordination with company suppliers such as hotels, caterers, florists, event organizers, and technicians.
• Collaborating with Brand Managers, Sales Department, and advertising agencies to ensure coaching, product training, understanding consumer behavior, and thoroughly studying brand and merchandising guidelines.
• Carrying out weekly visits to points of sale to evaluate quality control, proper merchandizing, and visual guidelines.
• Reporting evidence and feedback to corresponding regional/international agencies of all marketing activities carried out for the brand(s).
• Preparing press releases for all product launches and corporate events and sending them to various media contacts and print publications.
• Collecting press clippings of all product mentions and press releases on a monthly basis and reporting them to partnering agencies on a quarterly basis.
• Maintaining good relations with the members of the media and keeping them up to date with the latest product launches.
• Maintaining proper filing of hard copies of all important marketing related documents in addition to those saved on the company’s electronic filing system.
• Updating the company’s customer database on a regular basis and keeping track of their needs and qualitative feedback.
Qualifications
• Hold a Bachelor Degree in Marketing or Business Administration from a reputable university.
• Have an undergraduate GPA 3.0 or higher.
• Have 0 – 2 years working experience in the field of marketing or in the cosmetics and fragrances industry.
• Possess leadership skills for the need to envision the scope and results of your work, energize and engage your multifunctional team, and enable the team to deliver on your expectations.
• Possess interpersonal/collaboration skills to work effectively with diverse teams and be a team player with all employees across the organization to deliver results.
• Possess marketing mastery skills of concept creation, development of communication ideas, and strong understanding of local market needs.
Skills
• Fluent in written and spoken English while fluency in any other language is always a plus.
• Computer literate and extremely proficient in all MS Office tools (Word, Excel, PowerPoint, and Access).
• Familiar with business format emails and report writing for international business correspondence.
• Pay great attention to detail and think outside the box.
• Ready to abide by strict office working days (Saturday – Thursday) and strict office working hours (9:00 AM – 2:00 PM; 4:00 PM – 7:00 PM).
• Willing to travel with the working team to attend annual seminars and training programs.
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Tags: Jobs in Amman, Marketing Jobs in Amman, Marketing Jobs in Jordan






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