Marketing Manager | Riyadh, Saudi Arabia
Marketing — By Samer Marzouq on November 23, 2009 at 12:48 pmSummary
Manages design and production of planned marketing programs.
Duties and Responsibilities
- Assists in establishing strategic marketing plans to achieve corporate objectives for products and services.
- Develops and executes marketing programs to achieve stated objectives regarding revenue, profitability, and market share.
- Helps manage marketing budget.
- Plans and oversees execution of promotional activities including print, electronic media, trade show, direct mail, point-of-purchase displays, and signage.
- Negotiates contract terms with outside agencies and suppliers.
- Communicates with outside advertising agencies on ongoing campaigns.
- Manages development, production, and distribution of promotional and collateral materials to support sales and marketing programs.
- Analyzes marketing programs and adjusts strategy and tactics to increase effectiveness.
- Plans and conducts market research to identify opportunities for increased sales.
- Maintains customer database and approves the use of internal and external mailing lists.
- Reviews analysis of marketing surveys on current and new product concepts in order to recommend future product development.
- Provides post-event reports, analysis, and regular status reports on marketing programs.
- Plans, promotes, and executes sales meetings and community and goodwill events.
- Helps establish and maintain consistent corporate image throughout product lines, promotional materials, and events.
- Other duties may be assigned.
Skills
- Minimum 3-5 years experience in similar role
- Good English language
- Computer literate
Education
Bachelor’s degree in related field



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