Marketing & PR Manager | Kuwait

DUTIES & RESPONSIBILITIES
- Develop marketing strategies, objectives, policies, plans, procedures and guidelines to promote the company’s products/services;
- Ensure effective implementation of all marketing plans and strategies;
- Maintain contact with institutional clients and high net worth individuals;
- Design and develop marketing, distribution and channel strategy;
- Conduct market research to understand the changing market trends and customer behavior;
- Assess opportunities for market expansion and sales growth;
- Pursue a strategy of customer satisfaction, retentions and loyalty, where required, to maximize revenue potential;
- Maintain continues development and improvement in real estate projects and services by understanding customer/client needs and expectations;
- Maintain client/customer’s information/data through manual or electronic means/resources;
- Strive to develop a marketing intelligence system;
- Report on a regular basis about the updates on the marketing initiatives/program of the company;
- Participate in the events that will promote the awareness of the company and its credentials;
- Monitor and suggest all the activities related to new market identification, pricing, promotional aids, print and audio-visual material, advertising displays and all promotional and correspondence material;
- Oversee the public relation activities of the company, ensure that company maintains congenial relations with all its stakeholders;
- Manage the advertising and campaigning of various projects;
- Estimate and develop the departmental budget and monitor the flow of funds in the market;
- Direct coordination with IT Department for identification and configuration of technological tools, to meet marketing needs and requirement and for the efficient running of Department;
- Provide marketing support tools and work with concerned Business Unit to develop sales, marketing and product development strategies in order to generate leads towards marketing of insurance product lines;
- Manage all online initiatives, including e-Newsletter, e-commerce and domain maintenance thru IT Department;
- Directs and monitors the publication and distribution of the Company’s annual report, newsletter and any other publications ensuring adherence to agreed image-promoting corporate standards;
- Undertakes the planning, supervision and participation in corporate events to ensure that company is one of the sponsors of the event;
- Oversee the all public relations and media campaigning related tasks, develop relationship with the prominent local media channels/newspapers;
- Develop and execute marketing campaigns for each projects;
- Develop effective marketing programs for promoting the products and strive to build a strong corporate image of the company;
- Regularly monitor the effectiveness of the publicity initiatives of the company and assess their feasibility;
- Ensure that company is marketing its products through a many sources of advertisement to so as to achieve maximum reach to the prospective customers;

Skills
- Kuwaiti Nationality.
- Minimum 5 years of experience in investment field inside Kuwait.
- Proficient in both orally and in writing Arabic and English.
- Proficient in Computer applications.
- Appropriate degree from a recognized university.

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This entry was posted on Wednesday, October 7th, 2009 at 10:08 pm and is filed under Marketing, Public Relations. For the latest job openings in advertising, media, marketing and PR in the Middle East check out the RSS 2.0 feed!

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