Retail Marketing Manager | Samsung Dubai, UAE

Job Profile:
Retail Marketing entails the below up to and including:
• Retail Mapping
• Retail Marketing planning
- New model launches
- Alignment with Retailer Marketing Calendar
• Consumer Promotion
- Planning quarterly ?Valong with distributor and Sales Manager
- Controlling and execution of the Promotion
- Analysis on ROI
• Creative control
• Budget planning and allocation
• ATL/BTL planning with distributor
• Visibility / Merchandising
- Planning as per launch or promotion
- Auditing and maintaining
- Controlling TMC(CAP) and distributor merchandiser
- Controlling all promoters and feedback
• Retail Auditing
• Incentive plan/Loyalty plan
General Summary & Scope: As head of Mobile Marketing, the main role is to setup -
together with HOD and Sales Manager – the Marketing strategy for Mobile business in the relevant territory, communicate with business partners and follow-up the implementation and of such strategy in order to reach the fixed target and consequently improve the business results.

Candidate Profile:
• Bachelor/Master’s degree in Marketing with minimum 5 years experience, preferably in Mobile phones business or other Electronics/IT industry.
• Strong interpersonal skills, customer focus and strong ability to engage and communicate with all actors related to the Marketing activity (business partners, marketing agencies, etc.).
• Demonstrates a high level of productivity and quality with Multitasks efficiency & priority setting.
• Strong drive for results, combined with a creative approach for problem solving and marketing management.

Specific Knowledge:
• Strong understanding of market dynamics and technology
• Excellent communication skills and the ability to clearly articulate marketing initiatives
• Computer literate and Advanced user of MS-Office applications (Word, Excel, PowerPoint, Outlook)

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