Senior Sponsoring & Events Manager | Abu Dhabi, UAE

The Role
Defines, develops and coordinates the implementation of an integrated sponsoring, events and exhibition strategy in close cooperation with Brand Management and Corporate Communications.

Plans and prepares yearly schedule for participation in local and international events and identifies and evaluates appropriate sponsorship & events targets.

Plans and coordinates organization and execution of all sponsoring, events & exhibition activities to enhance the company’s brand image & visibility and to promote the company’s products/ services.

Builds business cases for sponsorship or events highlighting payback in commercial or image return on investment.

Coordinates the working cooperation and partnership with event organizations and sponsored teams and negotiates, develops and coordinates opportunities to leverage the organizations’ sponsorships.

Builds up and supervises management of merchandising activities.

Proposes, identifies and supervises distribution of appropriate promotional/gift items for goodwill & enhancement of corporate image.

Bears overall responsibility for managing all sponsoring, events & exhibitions related publications, PR and websites.

Provides and presents regular and ad hoc management reports on sponsoring & events achievements and for improvement/ changes.

Contributes in defining and implementing overall activities within the Marketing Communications division.

Provides clear direction, sets targets, prioritizes tasks and assigns responsibilities for the Sponsoring & Events team.

Manages, monitors and evaluates the section’s ongoing performance and quality of its output and services.

Requirements
Bachelor’s Degree in Business Administration or Communications
4-6 years of experience in Marketing Communications at a reputable marketing organization
Arabic speaker
Outgoing, energetic and gregarious personality
Agency experience is strongly preferred

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