Marketing Manager required for a large Media Company based in Dubai.
RESPONSIBILITIES:
• Formulate & execute the marketing strategy of the station
• Strategically use the research
• Target new segments and prepare/implement plans to penetrate market potential (audience & content)
• Work closely with the commercial function to define the advertising strategy / potential
• Coordinate with Commercial Manager in developing clear strategy for the exploitation of merchandizing, distribution, activation, interactivity, and any non- conventional revenue streams
• Able to develop & lead plans for the online/social media properties
Skills
• Bachelor Degree in Marketing Management
• Result oriented achiever &dynamic.
• Minimum of 5 years of experience preferred in a multinational Co.
• Experience in the KSA market / audience
• Hands on experience of a wide range of marketing techniques and concepts
Company Profile
We See Hope Everywhere
To more than 150 million people around the world, we are the leading media group; the prime source of Entertainment, Arabic News and Business information; and last but not least the foremost guiding light for Arab Radio stations in the region.
The goal of the MBC Group is to entertain, enrich and educate our audience’s lives with programmes that guarantee our strong leadership as the organisation of pure creativity and honest coverage that caters to every audience segment.
To continue this success story in the media we need to have a world class team. We want individuals that are proud to be a part of an organisation that defies creativity and innovation boundaries. The individual that excels in working alone; that enjoys being part of a family that thrives to be global winner, and as a rule is consistent in performing above the norm!

