Dubai-UAE: 07 May, 2012 – Sony Mobile Communications Middle East and Africa today announced it has entered into an agreement with d1g.com, the Arab world’s most popular platform for social networks, to provide users with seamless access to rich multimedia content through the latest line of Sony Xperia smartphones.
Under the agreement, all NXT series, next generation smartphones from Sony Xperia for the Middle East region will be pre-loaded with the d1g.com mobile application, allowing users in the Middle East to directly access share and interact with d1g’s rich multimedia content database.
The agreement also allows Xperia users to enjoy unprecedented access to Arabic online content. The d1g.com application provides Xperia users with quick and seamless access to a broad range of entertaining videos, images, and online content directly from their devices. Xperia users will also be able to tag and share content with family, friends, and loved ones through popular social networks such as Facebook and Twitter.
Spyridon Gousetis, Director of Marketing, Middle East and Africa, Sony Mobile Communications, said: “We are committed to offering premium and relevant content to our users in the Middle East. Our agreement with d1g.com is another key step towards providing our region-wide customers with localized content at their fingertips.”
d1g content on Sony Xperia
Alaa Fada, President, d1g.com, added: “We are excited to work with the Sony Mobile Communications team on bringing our content to their newest smartphones in the Middle East. This agreement comes as part of our commitment to reaching and providing users with seamless access to some of the region’s richest content.”
The application that has been developed by d1g.com for the Sony Xperia line of smartphones will allow users to access a multitude of specialized channels targeting women, entertainment lovers and sports enthusiasts amongst others. The app will also be available on Play Store (formerly known as Android Marketplace) for existing users and existing handsets.
d1g content on Sony Xperia
About Sony Mobile Communications:
Sony Mobile Communications is a subsidiary of Tokyo-based Sony Corporation, a leading global innovator of audio, video, game, communications, key device and information technology products for both the consumer and professional markets. Through its Xperia™ smartphone portfolio, Sony Mobile Communications delivers the best of Sony technology, premium content and services, and easy connectivity to Sony’s world of networked entertainment experiences. For more information: www.sonymobile.com
