This is a cool geolocated 3D animated Augmented Reality project by ARworks in Hungary for T-Mobile, huge animated 3D AR ghost-dancers were partying with the visitors to the music festival, the content was showen by hostess on smartphones and tablets, but also visitors could download it themselves to...

Help Euro RSCG Brussels become Mayor of the Internet, a campaign by Euro RSCG in Brussels where the agency aimed at hunting digital talents from other agencies through Foursquare, the agency became the mayor of other ad agencies in the country, which helped them in increasing their visibility and gave...

This is a cool viral video but I think it would creep me out a little bit if I saw it in real life, but it would definitely attract me. The video is to promote Cosmo For Guys iPad app which offers tips for men that will help hem get inside women’s head. Advertising Agency: Thinkmodo, New York,...

This is an awesome campaign for the New York International Latino Film Festival, it plays on the difference between films and movies, and sheds some light on the scenes that are there in almost every movie, like when the bad guy wastes his time explaining his plan or celebrating his victory instead of...

The greenest campaign ever, I’ve always felt bad for picking up a leaflet or a brochure because probably it will wind up in trash soon, but this WWF idea of recycling the leaflet is just green and smart! Advertising Agency: Akcio360, Budapest, Hungary Production: Umbrella

21 July 2011 – Spikes Asia, the annual awards and festival for creative excellence in advertising and communications across Asia-Pacific, is pleased to announce the first two of this year’s eight juries – Film, Print, Outdoor and Radio jury, which will be chaired by multi award winner Rémi...

This is a cool ad it communicates the individual power distribution for each wheel in the Mercedes Benz. The Vito. Now with four-wheet-drive 4×4 and Electronic Traction System 4ETS. Advertising Agency: Scholz & Friends, Berlin, Germany Chief Creative Officer: Martin Pross Executive Creative...

I like this campaign for Penalty clothing, they played around the fact the most distance you run the less it will be within your tight clothes. Advertising Agency: Z, Brazil Executive Creative Director: Alan Strozenberg Creative Director / Art Director / Copywriter: Leonardo Macias Advertiser’s...

Here is a cool 3D mapping done by Ariel in Dubai, not sure if the visuals were clearer in the actual show but it’s good: Ariel – the largest laundry detergent brand across Europe, the Middle East, Africa, and Asia – conducted the “World’s Deepest Cleaning Test” in...

Manhattan is one of the places that I would really love to visit, well New York in general but I guess Manhattan is the best part about the big apple, here is a great time-lapse video capturing some great moments of that bustling part of the plant. Mindrelic – Manhattan in motion from Mindrelic...

Such a smart idea, annoying to the promoters though With 188kW of power, the Volkswagen’s Golf R is the fastest Volkswagen ever. To create hype around this awesome vehicle, we hired people to walk around busy public areas with prosthetic mouth pieces that mimicked the physical effects of G-Force....

This campaign reminds me with the Mercedes-Benz Sprinter Online Guerrilla campaign, this time it was for an automotive supplement in South Africa called Drive Times, the idea was to circulate fake car sales ads, each leads to a made-up character that would answer people’s questions about the cars,...

Adidas came to us with a big challenge: reach the active football-crazed kids (males, 14-19yrs old) who aren’t sitting in from of their TVs. So, we brought the world’s most famous football player, Barcelona’s Lionel Messi, to London. With only four hours allotted, we skipped a TV spot endorsement...

If your laptop had just seconds to boot up? Could it? This video should answer Boot or Bust is a multi-touch-point campaign that showcases Lenovo’s RapidBoot technology for Windows 7. Would a simple product demo do? No way. Instead, we put Lenovo’s laptop where its mouth is and created the most...

To promote Radio Maximum, the only rock radiostation in Ekaterinburg – the capital of rock music in Russia, the agency sprayed different rock messages using graffiti on billboards around town to communicate that rock is still alive, cool! Advertising Agency: Red Pepper, Ekaterinburg, Russia Creative...