This is a cool viral video but I think it would creep me out a little bit if I saw it in real life, but it would definitely attract me. The video is to promote Cosmo For Guys iPad app which offers tips for men that will help hem get inside women’s head. Advertising Agency: Thinkmodo, New York,...

Adidas came to us with a big challenge: reach the active football-crazed kids (males, 14-19yrs old) who aren’t sitting in from of their TVs. So, we brought the world’s most famous football player, Barcelona’s Lionel Messi, to London. With only four hours allotted, we skipped a TV spot endorsement...

This is a cool Facebook app, I really like it! The idea was to promote the 4th season Mad Men in the Netherlands, you start with the brief then you add you photo to get your ad you can check it out here madmenad.nl Picture this: Don Draper and his team are creating a new ad campaign. And this time,...

This is how BMW flexes its muscles, drifting on the world’s highest helipad and driving through concrete walls! The first video where the BMW M1 drives through these walls received more than 2.1 million views on Youtube in less than a month and a half, while the helipad video was watched more than...

This is a very awesome viral video that was created to launch the Galaxy SII in France, 2.89 million views on Youtube in less than a month, that’s really cool!

This is an interesting viral video by GoPro cameras, not sure which agency behind it but it’s really cool, more than 1 million views on Youtube already in less than a week, that’s pretty amazing!

This is a great campaign, hats off to all people behind it! The initiative aims to raising awareness about missing children in Germany and to actually notify people once a child is reported missing. They used almost everything possible, Facebook, an iPhone app, posters on elevator doors, QR codes, even...

Check out this Youtube campaign from Audi, I’m not sure why they needed to focus on the position of the fuel tank to the car, so anyway you pick from 4 different options on the sidebar, and you get a certain team to come and locate the fuel tank to the lady, it’s a bit lame but I like the...

Does your boss give you hard time when you use Facebook at work? If the answer is yes then this app from Diesel is for you, meet the Excellbook, an app that turns your Facebook into an excel sheet, this way you won’t get caught if you do it in the office the app can be downloaded on your Mac...

The Hot Wheels Custom Motors Cup is a cool Youtube campaign for the Hot Wheels toy cars brand, basically you choose which car you’d to race with and then customize it to get into the three races. There are so many ways to run Youtube campaigns, choosing from different endings seems to be the best...

Here is a cool social media campaign involving Facebook, a mobile phone and a celebrity, Sony Ericsson introduced their Xperia to the Australian market with a social experiment where an Aussie comedian was locked up in a room with only an Xperia phone, which opened a communication channel with fans,...

Never thought there would such a product for men, but hey what the hell, why not! I like this campaign for Garnier in Singapore, a video was seeded on Youtube showing a couple breaking up because the guy has oily skin, the video led users to a website were a conversation about skin care products for...

check in a place, update your Facebook or Twitter or get some goodies from Burger King it’s a smart way to use social media even if it costs the brand for each update, still a good and cheap way to promote yourself! Advertising Agency: Miami Ad School Europe, Hamburg, Germany Creative Director:...

This is a cool way to use twitter, but I don’t think it really worked, I mean the account has less than 400 followers on twitter, but the idea is really cool, Tok&Stok is a furniture brand that is a bit like IKEA, easy to assemble, so they turned the twitter account into a manual. Advertising...

This Facebook app for AXE is really awesome, basically it’s an app that will update your relationship status with a small tweak it’s so simple and smart, your friends will see an update on Facebook announcing that you’re in a relationship not only with one girl, but with as many...