This is a great campaign, hats off to all people behind it! The initiative aims to raising awareness about missing children in Germany and to actually notify people once a child is reported missing. They used almost everything possible, Facebook, an iPhone app, posters on elevator doors, QR codes, even...

Does your boss give you hard time when you use Facebook at work? If the answer is yes then this app from Diesel is for you, meet the Excellbook, an app that turns your Facebook into an excel sheet, this way you won’t get caught if you do it in the office the app can be downloaded on your Mac...

Here is a cool social media campaign involving Facebook, a mobile phone and a celebrity, Sony Ericsson introduced their Xperia to the Australian market with a social experiment where an Aussie comedian was locked up in a room with only an Xperia phone, which opened a communication channel with fans,...

check in a place, update your Facebook or Twitter or get some goodies from Burger King it’s a smart way to use social media even if it costs the brand for each update, still a good and cheap way to promote yourself! Advertising Agency: Miami Ad School Europe, Hamburg, Germany Creative Director:...

This Facebook app for AXE is really awesome, basically it’s an app that will update your relationship status with a small tweak it’s so simple and smart, your friends will see an update on Facebook announcing that you’re in a relationship not only with one girl, but with as many...

Here is a really interesting game, would you risk your Facebook life to win a competition? You might if the prize is really awesome, but also you can play with a fake account to avoid the risk. To enter this game, users had to hand in their Facebook passwords and start spinning the gun, if you get the...

This is a very good public interest Facebook app that was created by Grey in Argentina for the Gedisos organization, users could of put themselves in the shoes of women suffer from domestic violence through adding the black eye to their profile image. Advertising Agency: Grey, Argentina Executive...

Experience the Extraordinary, is a challenge in which users can describe and share their dream experience via a Facebook app, and Corona and MTV will make it happen, I think it’s one of the most advanced facebook apps I came across recently, it’s more of a micro-site within facebook. Forget...

Here is an interesting use of Facebook for brands: Sharing your offline experience directly with your online friends. Renault made it possible. By bringing the world of Facebook into the real world of the AutoRAI 2011. For the Amsterdam Motorshow we’ve created an innovative and real-time social...

Remember the IKEA facebook photo tagging concept? Here is a new one by Flair magazine but this time users could tag the clothes and accessories of their friends not the people themselves! It’s a cool idea, watch the video: Advertising Agency: Duval Guillaume, Belgium Creative directors: Katrien...

Check out this cool 3D Projection Mapping in Downtown Burj Dubai for the Fanta Chase facebook page, it’s really awesome! Here are some amazing 3D Projection Mapping projects like the adidas: is all in projection in France, and Hot Wheels project in Australia. This mapping project in Dubai was...

This is an amazing bit, my favorite automotive brand Mercedes Benz is uniting with my favorite athlete Roger Federer to call on for Federer’s fans to vote for the best headline for the next Mercedes Benz 2012 CLS. Fans have three photos to pick from, the one that gets the most likes by Friday April...

So here is what’s happening on facebook: Poke attack on South Korea by North Korea! Mafia Wars between Silvio Berlusconi and Vladimir Putin! Funny campaign for German newspaper Welt Kompakt. Advertising Agency: Scholz & Friends, Germany Creative Directors: Mathias Rebmann, Florian Schwalme Art...

The Challenge: To launch the Nissan 370Z in the region, we needed to engage young Arabs while playing up the car’s speed and agility. The Opportunity: Online gaming is ranked as one of the top 3 activities for young users across the region. So we harnessed this opportunity to reach our target. The...

Calling Fashion Forward and Internet Savvy Shoppers to the ‘Style MOEments’ – Mall of the Emirates’ Facebook Campaign Dubai, United Arab Emirates, 21 February, 2011 – Harnessing the power of fashion and the internet, savvy shoppers of the Mall of the Emirates (MOE) are invited to join...