BUZ MMC and AppWizards launch ‘First in UAE’ mobile application
Mobile — By Samer Marzouq on February 2, 2011 at 8:14 pmBUZ MMC, a leading Management & Marketing Consultancy firm in Dubai, today announced its partnership with AppWizards, an innovative mobile application developer in the Middle East. AppWizards has developed iShopaholic, a smart phone turnkey mobile application solution for mall owners & retailers.
You might ask, what is the need to have a mobile application on shopping deals when a mall or a retailer can deliver shopping deal alerts to their database through email or newsletters?
Karanveer Singh, founder of AppWizards answers, “iShopaholic is a shopping guide app for iPhone & Blackberry that includes mall directories with access to huge savings based deals at your location on all of your favorite stores. It is the ultimate shopping assistant!”
The mobile application assists the shopper in navigating the mall with mall maps, store directories and phone numbers on their iPhone or Blackberry. It also allows mall owners to take advantage of location based advertising on behalf of their retail partners. The user’s global position cues what deals are available to the shopper, and allows her to take immediate advantage of the discount or promotion.
“The solution also integrates with other existing social media marketing programs that malls run as well as notify users who follow their favorite stores on future notifications on deals. Users of the app are encouraged to share information about the mall and the stores within the mall on social platforms such as Twitter and Facebook,” added Mihir Shah, Co Founder of AppWizards.
Speaking on BUZ MMCs partnership with AppWizards, Mr. Baiju Kurieash, MD & CEO of BUZ MMC commented, “We are pleased of this association which was born out of our desire to see a real-time, deals based mobile application spring to life. Many property owners recognize the need to move into the mobile marketing space. The iShopaholic UAE solution allows our customers to establish a mobile presence in a short amount of time, helps them to avoid the costly development cycle for building a mobile app, and requires no technical resources from the customer.”
iShopaholic is now available for free download on App Stores. It will be made available to Blackberry users as well in a few days time.






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