Fashion One goes live on YahLive in High Definition
Fashion One in HD available now on YahLive Free-to-Air, making it the only fashion channel broadcasting premium content in the region for free -
Abu Dhabi, UAE: 11 April 2013 – Fashion One, the international channel for fashion, entertainment and lifestyle, is now available live for the first time across the Middle East and North Africa on the YahLive television platform in true 1080i native High Definition.
The international television network caters to the audience in the region with content covering the very latest in fashion, entertainment, luxury brands and lifestyle news, while profiling A-list celebrities, holiday destinations and red carpet events. Fashion One also delivers a strong line-up of original programming from reality shows, documentaries to beauty tips and street styling.
The channel will debut with two original programmes, ‘Design Genius’ and ‘Fashion Frontline’. Design Genius is a fashion-packed reality series where designers from around the world are provided with unconventional materials from which they have to make haute couture garments within a strict time frame. Fashion Frontline is a fashion news series delivering the most current and relevant news related to fashion. Viewers will also be able to enjoy an on-going lifestyle series Beauty Fix and Yoga, Health and Well-being.
Fashionistas across the region can tune into Fashion One simply by adding a small 40-50 cm satellite dish directed at the YahSat Y1A satellite at 52.5° East. YahLive carries one-half of MENA’s approximately 100 HD channels and aims to add 15-20 more channels before year-end 2013.
Mohamed Youssif, CEO of YahLive, said: “When Fashion One goes live on our YahLive, celebrities, fashion and brands are brought to life in the best-in-class high definition. As the home of HD, YahLive is delighted to have Fashion One HD be a part of our growing channel bouquet and the latest addition to the region’s exclusive HD hotspot.”
Ashley Jordan, CEO of Fashion One stated: “We are excited to launch Fashion One HD to our fans in the Middle East and North Africa and also to YahLive viewers who have a passion for fashion. The latest trends and fashion from all aspects of life will be revealed on the channel, which will be broadcasted in crystal clear high definition for sophisticated and fashion-forward audiences in the region.”
YahLive is the exclusive HD hotspot for the MENA region, delivering a rich mix of 50 High Definition channels in vibrant high definition. The addition of Fashion One is a perfect fit for the YahLive platform, bringing a new dimension of innovative lifestyle and reality shows along with programmes that focus on fitness, nutrition and general well-being.
About YahLive
YahLive is a satellite broadcast platform that exclusively provides HD television channels across the Middle East and North Africa region. It currently offers a diverse bouquet of more than 40 international and regional TV channels in high-quality HD. Launched in 2011, YahLive offers state-of-the art broadcasting, news gathering, distribution and contribution feed capacities from its Y1A satellite, positioned at 52.5 degrees East, covering the Middle East, Africa and West Asia. Headquartered in Abu Dhabi, UAE, YahLive is a joint venture between Al Yah Satellite Communications Company, Yahsat and SES, a global satellite operator.
YahLive offers broadcasters access to its extensive satellite programming with HD and interactive TV broadcasting options. Leveraging YahLive’s platform and extensive capacity, broadcasters are able to introduce new HD or interactive channels, while expanding their audience and geographic reach. YahLive is committed to bringing a new era to TV viewing with its high-definition services, whilst becoming the HD hot spot of the region. For further information, please visit: www.YahLive.tv
About Fashion One
FASHION ONE is a global lifestyle and entertainment TV network for women focused on glamorous and inspirational fashion in all aspect of life. With the latest updates and in-depth interviews with designers and celebrities, female audiences will be entertained with Fashion One’s original programmes including reality shows, documentary, travelogue, entertainment news and lifestyle magazine. The Fashion One Network is a subsidiary of Bigfoot Entertainment launched in 2010. For more information, please visit www.fashionone.com
