This is a good implementation by JWT New York to create awareness about political prisoners in Burma, asking people to grab a pen and sign a petition, taking a pen actually breaks the bars that forms the prison, cool execution.
Advertising Agency: JWT, New York, USA
Chief Creative Officers: Harvey Marco, Peter Nicholson
Executive Creative Director: Andrew Clarke
Head of Art: Aaron Padin
Art Director: Roy Wisnu
Copywriter: Chris Swift
Director of Photography: Izzy Levine
Director of Integrated Production: Clair Grupp
Directors of Production: Nick Scotting, Kit Liset
Producers: Paul Charbonnier, John Minze, Tadd Ryan
Account Executive: Lindsay Gash
Art Buyers: Elizabeth Corkley, Sara Levi
Project Managers: Elaine Barker, Jessie Hoyt
Photographers: Izzy Levine, Bill Bramswig / Platon
Production Company: Cigar Box Studios / Graphic Technology / Uni-Graphic / Print International / Circle Graphics / C2 Graphics
Editing House: JWTwo
