Director – Sales and Marketing | Rayyanat Najd Company for Commercial Limited Riyadh, Saudi Arabia

The Role

Luthan Hotel & Spa is a Women-only Hotel in Riyadh offering upmarket lodgings, catering and a range of health and beauty facilities aimed at women who need 5 star treatment in an exclusive environment.

Objective: To maximize the occupancy and the average daily rate of the hotel, while upholding excellent guest service and accommodations to all guests. Develop and implement Marketing and Sales Strategies as well as supervise all Marketing & Sales activities. Develop sales forecasts, advertising and promotional programs and pricing strategies. Monitor and analyze sales and marketing activity against goals. Provide leadership and coordination in the hotel’s sales and marketing functions.

Main Responsibilities:
Direct and coordinate Sales and Marketing functions and personnel involved as well as provide leadership to the day-to-day operations of the sales department, while maintaining focus on the hotel’s strategic goals.
Oversee all hiring, training and firing of personnel involved in Sales and Marketing and establish performance goals for all sales department employees, and monitor performance on a continual basis..
Participates with the Senior Staff, in the development of the Strategic Marketing Plan for the Hotel and coordinates with departments in achieving the established objectives in the Hotel’s strategic plan as well as in the Sales Operations.
Develops, maintains and improves business relations with all customers and clients and seeks out and targets new customers and new sales opportunities, initiates action plan to approach and secure new business for the Hotel. Supervise the planning and development of the hotel’s marketing and communications materials. Direct and oversee the hotel marketing function and identify or develop new hotel products and services to attract clients.
Research and develop strategies and plans which identify marketing opportunities as well as competitors’ products and services. Analyze and evaluate the effectiveness of sales, methods, costs, and results.
Analyze sales statistics to determine business growth potential and establish and implement short and long-range goals, objectives, policies, and operating procedures. Develop and conduct sales campaigns, as well as marketing and promotional plans.
Directly manage major and critical developing client accounts, and coordinate the management of all other accounts. Oversee and coordinate all Accounts Receivables and monitor them on a proactive basis with the Finance Manager.

Reporting to : Chief Executive Officer (CEO)
Number required : 1
Duration : Permanent based on performance
Desired start date : Immediate
Probation : 3 months
Gross monthly base salary : Attractive tax free compensation, benefits, and incentives will be offered to selected candidate

Requirements

Degree in Business Administration, Marketing, Public Relations, Advertising or a related field is required.
Minimum of 5 years experience and track record in a sales and marketing management in leading international Hotel.
Other skills and requirements are as follows:
Strong motivational, innovative, and interpersonal skills
Proven leadership ability to influence, develop, and empower employees to achieve objectives with a team approach.
Excellent communication skills
Financial management skills and good time management skills
Strategic planning skills are an asset
Customer service oriented and has passion for the hospitality industry
Outgoing, meticulous, matured and an organized personality
Fluency in English with Arabic is a plus
Experience within GCC/MENA

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