Director of Marketing – Fashion Retail – Online Luxury | First Resort Global Recruitment Dubai, UAE

The Role

Our client is an expanding company with a strong position within luxury designer fashion, accessories and lifestyle collections representing exclusive international brands to the Middle East. They have a large presence online with an excellent reputation as well as newly launched large stores in key locations in the Middle East.
We are now looking for a proactive, innovative, result driven and commercially aware Director of Marketing to join the growing company in Dubai, UAE.

POSITION OVERVIEW

To oversee advertising, public relations, sales promotions, events, community outreach, marketing and sales collateral development, and Web site management with the aim of maximizing awareness of the company’s brands and maximizing sales
Reporting to: CEO

KEY RESPONSIBILITES

• Study, analyze and develop the marketing and media strategy for existing and new projects to achieve adequate market share and brand positioning.
• Responsible for developing, implementing and measuring the success of a comprehensive marketing, communications and public relations program that will enhance the company and brand image and position within the marketplace
• Develop and implement an annual marketing strategy for the brands
• Compose and manage the marketing budgets and plans to meet the overall objectives and profitability, ensuring the highest return on investment
• Manage the company quarterly magazine (produced by others)
• Develop and implement joint marketing campaigns
• Develop media plans for advertising company brands and obtain approval from brands
• Responsible for defining the PR strategies and plans for the current fiscal year
• Responsible for the creative and strategic planning including the production of the Website, CRM Program, e-newsletter, brand booklet and etc
• Manage and develop customer loyalty program
• Responsible for the management of the extended agencies and new projects
• Responsible for the customer database
• Responsible for the managing of the Marketing Team
• Conduct regular team meetings
• Attend and participate in meetings as required .

Requirements

ESSENTIAL REQUIREMENTS

• Bachelors Degree in related field
• Minimum 5 years experience in similar Marketing Managerial role
• Work experience in GCC welcome
• Good IT skills
• Fluent in English
• Knowledge of Arabic welcome but not essential

KEY SKILLS

• Visually highly presentable
• Excellent communication skills
• Ability to maintain poise under pressure
• Perceptive and approachable

Apply Now!

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