Marketing Manager | Cinnabon, SBC& Schlotzsky’s Kuwait Group

Main Job Tasks and Responsibilities:
- Formulate the contents ofmarketing mix (Product, Price, Place, Promotion)
- Develop marketing strategies for brands, products, markets, and services
- Conduct market research to determine market requirements for existing and future products
- Design and manage marketing information system for supporting marketing decision making
- Develop and implement marketing plans and projects for new and existing products
- Coordinate with sales department to achieve the target
- Manage the productivity of the marketing plans
- Monitor, review and report on all marketing activity and results
- Determine and manage the marketing budget
- Evaluate the plans and strategies on the basis of (ROI)
- Design and manage customer service mechanism
- Build and maintain strong relationships with Suppliers concerning with developing products and markets
- Build and maintain strong relationship with customers by applying customer relationship management strategies

Skills
- Education and Experience
- Business or marketing-related degree or equivalent professional qualification
- Experience in all aspects of developing and maintaining marketing strategies
- Technical marketing skills
- Proven experience in customer and market research and studies
- Relevant product and industry knowledge

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