Marketing Manager | Dubai, UAE
Marketing — By Samer Marzouq on February 24, 2010 at 11:00 pmOur client, a leading provider of novelty and comfort footwear, is currently looking for a Marketing Manager for their Dubai office. Your main responsibility will be executing marketing campaigns, regional media strategy, and regional PR strategy, implementing of corporate identity program, retail promotions, sponsorship activity, events and managing the regional product collection while maintaining the show room to company Standards.Your key accountabilities will include Operating within the company’s culture and concept – standards and guidelines Responsible in operating within the laws of the franchise partner countries and are guided by the accepted ethics of the company and principles within the footwear industry Preparing the seasonal marketing calendar for all markets in coordination with CD and the ROM and in line with company’s strategy and timeline Ensuring the implementation of the agreed marketing plans, through coordination between franchise partners, ROM's, and the Creative manager. Responsible for timely publishing of seasonal consumer leaflets for all markets including Gulf catalogues and any other promotional or marketing inserts required. Also following up on any translations to be made for any materials in use Preparing analysis and reports necessary to measure ROI and other key indicators of all activities carried out Preparing brief reports on key events to circulate internally in company’s if necessary with outside agencies Preparing of presentations needed for Commercial department to enhance sales and marketing activity Following up and coordinate all agreed sponsorship activities of company and ensure the maximum brand exposure is obtained within agreed terms and conditions Representing company at the sponsorship events where ever possible in coordination with the CD Responsible for coordinating of corporate communication, with employees in close cooperation with RMA Responsible for coordinating of corporate communication strategies product highlights best sellers etc with franchise partners in close cooperation with the CD and ROM's Responsible for maintaining the regional sample collection and the show room to highest standards at all times Coordinating with RMA for showroom requirements on a seasonal basis. Organizing seasonal sales conferences for the franchise partners in close coordination with CD Providing all support materials needed for the ROM's on any product training or sales marketing initiatives Maintaining the Digital Buyers Guide for each season and support partners with any special requirements Close coordinating with the ROM' to evaluate the sales and retail expansion activity Monitoring, evaluating, and analyzing market competition. Use data to benchmark marketing strategies on country basis Assisting and coordinating of PR in the region and follow up activity with the appointed PR agencies Managing the regional and sub regional website architecture and contents within the corporate frame work available Providing assistance and support in all promotional activity, exhibitions and sales related events organized by the commercial dept or by our partners
Skills
The ideal candidate will be a University Graduate with a degree in Marketing. You must be self motivated and with excellent communications skills. Leadership and the ability to manage a small team will be essential. You should be a team player who can work in a multi cultural environment. 5 to 8 years experience in similar capacity will be essential. Effective communication in English is essential, Arabic as advantageous. You must be prepared to work under pressure and adapt to fast changing retails scene. In addition, you must be willing to travel to Europe and Middle East if necessary. If you are proactive, have the ability to multi-task and move among several projects simultaneously and efficiently, then this is the job for you!


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