Marketing & Market Research Manager | O2 Marketing Communications Dubai, UAE

ESSENTIAL DUTIES & RESPONSIBILITIES:
Identify, develop, and evaluate marketing strategy, based on knowledge of establishment objectives, market characteristics, and cost and markup factors.
Evaluate the financial aspects of product development, such as budgets, expenditures, research and development appropriations, and return-on-investment and profit-loss projections.
Formulate, direct and coordinate marketing activities and policies to promote products and services.
Initiate market research studies and analyze their findings.
Develop pricing strategies, balancing firm objectives and customer satisfaction.
Conduct surveys to identify potential markets for products and services.
Use sales forecasting and strategic planning to ensure the sale and profitability of services, analyzing business developments and monitoring market trends.
Plan and organize field projects in relation to schedule, allocating quota and research materials
Responsible for field supervision and monitor progress and quality of work to achieve

Skills
• The ideal candidate should hold a Bachelor’s Degree, preferably related to appropriate fields; Marketing, Advertising, Mass Communication & Literature.
• Skills in organizing, prioritizing, and scheduling work assignments.
• Strong interpersonal skills and the ability to effectively communicate with a wide range of individuals and constituencies in a diverse community
• Ability to communicate effectively, both orally and in writing.

Education
Professional Qualification

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