Product Marketing Manager | Dubai

Responsibilities
* Global ownership of and responsibility for corporate and brand identities, manage Budget
* Production and management of ongoing fulfilment of all ED&S brand literature, including catalogues, price lists and direct mail.
* Management of the PR programme in accordance with corporate, market management and product management objectives.
* Product Management and Product launch Process and its implementation
* Management and functional development of electronic media (web/CD Rom).
* Development and implementation of sales promotion activities with both direct and indirect customers.
* Development and maintenance of relevant point of sale and exhibition materials.
* Management of customer contact data.
* Analysis of sales and market share data by product and customer groups.
* Development and maintenance of competitor data sources and analysis.
* Management and analysis of customer attitude and behaviour research.
* Effective management of budgets associated with all above activities.

Management of all agencies required for above activities.

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