Retail Marketing Manager | Dubai, UAE
Marketing — By Samer Marzouq on January 10, 2010 at 7:59 pmOur client is one of the world’s leading supplier of IT and electronic equipment and they urgently seek an experienced Retail Marketing Manager Your main role is to setup – together with HOD and Sales Manager – the Marketing strategy for Mobile business in the relevant territory, communicate with business partners and follow-up the implementation and of such strategy in order to reach the fixed target and consequently improve the business results.Retail Marketing entails the below up to and including Retail Mapping Retail Marketing planning>New model launches>Alignment with Retailer Marketing Calendar Consumer Promotion>Planning quarterly -along with distributor and Sales Manager>Controlling and execution of the Promotion>Analysis on ROI Creative control Budget planning and allocation ATL BTL planning with distributor Visibility Merchandising>Planning as per launch or promotion>Auditing and maintaining>Controlling TMC (CAP) and distributor merchandiser>Controlling all promoters and feedback Retail Auditing Incentive plan Loyalty plan
Skills
Bachelor Master degree in marketing with minimum 5 years experience, preferably in Mobile phones business or other Electronics IT industry. Strong interpersonal skills, customer focus and strong ability to engage and communicate with all actors related to the Marketing activity (business partners, marketing agencies, etc.) Demonstrates a high level of productivity and quality with Multitasks efficiency and priority setting. Strong drive for results, combined with a creative approach for problem solving and marketing management. Strong understanding of market dynamics and technology Excellent communication skills and the ability to clearly articulate marketing initiatives Computer literate and Advanced user of MS-Office applications (Word, Excel, PowerPoint, Outlook)



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