Trade Marketing Manager | Beirut, Lebanon
Marketing — By Samer Marzouq on November 10, 2009 at 10:08 pm• Achieve planned volume and financial targets for all products.
• Identify new business opportunities and study the feasibility of new market introductions.
• Analyze the market and anticipate future changes/trends to create competitive advantage.
• Ensure effective resource allocation and optimal selling effort to exceed sales and market share objectives.
Responsible for the brands consumer promotions
• New products introduction and relaunches
• Products development
Identifying trade potential and responsible for the in trade visibility programs
Skills
1. Education : Bachelors Degree, preferably MBA .
2. Experience : Minimum 5 years experience
3. Technical knowledge :
a) Sound financial knowledge
b) Experience in Trade Marketing
c) High leadership skills
d) Strong strategic thinking with analytical abilities,
e) Experience in FMCG sales and marketing.
4. Management experience : 4-6 years, of at least 3-4 different brands previously.
5. Communication Skills :
a. Clearly and effectively conveys ideas, orally and in writing
b. Possesses excellent listening and questioning skills
c. Engages comfortably in open and candid dialogue



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