Kia Shows Americans what Real Football is!
With the World Cup around the corner, Kia decided to divert some attention to the big event in a country that calls Football by the wrong name! The Korean brand launched a series of TV Commercials featuring Brazilian supermodel Adriana Lima to do the job.
The ads pursue Americans to become fans of the real Football for a month, I think it’s a bold move from Kia to challenge the misperception around football in the USA, but I totally agree with them because whatever Americans call “Football” is not actually Football, it’s not a ball and it’s not played by foot!
