Marketing Manager | Al Futtaim Group Dubai, UAE
The Role
Al-Futtaim Motors is synonymous with Toyota and Lexus, which enjoys undisputed leadership in the UAE in terms of the largest number of vehicles on the road. Besides Toyota, AF Motors also holds exclusive franchises for some of the world’s top automobiles and automotive products like Hino – Japan’s leading heavy-duty vehicle manufacturer and Toyota/BT material handling equipment.
Al-Futtaim Motors occupies the pre-eminent position of the largest distributor of automotive products in the United Arab Emirates, and leads the rapid development of the country’s automotive business, while continuing to contribute to Hino trucks and Toyota material handling equipment worldwide growth.To provide full back-up support to these world-class franchises, Al Futtaim Motors have an established network of showrooms and service & parts centres throughout the UAE.
We are currently looking to recruit a Marketing Manager within our division in Dubai. Reporting to the General Manager.
The job holder is the central player in communication of the relevant Toyota brand message in the UAE.آ The effective communication of the message is critical to the ultimate success of the brand in terms of both volume and GP in the short and long term.The job holder will liaise with a number of other stakeholders, notably; GMASCO (the Group communications agency), the relevant GM of that brand, the product team of the brand and the brand sales teams. Whilst there are no direct reports the role will necessitate indirectly managing GMASCO personnel and third party suppliers.The job holder will also have to liaise with third party suppliers and the brand principal.
The responsibilities of this role will include the following:
• Develop and deliver the advertising and promotional functions of the brand including; Press advertising, Radio, DM, POS, OOH and Events (Motorshow, launches etc..)
• Manage the relevant brand AFM website and all associated mini sites.Content development and updating.
• Develop and deliver launch activities for the brand. Launch activities to be to consumers, media and internal sales personnel
• Manage marketing budget, ensuring efficiency of spend.
• Manage TMC marketing support.آ Ensure correct administration of marketing claims to TMC to ensure maximum reimbursement from TMC
• Provide marketing support to sales personnel to allow effective on brand communication to customers
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RequirementsThe selected candidate will have the following qualifications, skills and experience:آ Minimum Qualifications and Knowledge: University Graduate or significant experience in sales and/or marketing within the automotive field. Minimum Experience: 3-5 years of experience in Sales and/or Marketing Department, automotive experience preferred. Job-Specific Skills: |
About the Company
Established in the 1930′s, the Al-Futtaim Group initially operated as a trading enterprise. Rapid development throughout the 1940′s and 50′s saw it establish itself regionally as an integrated commercial, industrial and services organisation, positioning itself one of the leading business houses in the lower Gulf region. Today, it operates collectively over 40 companies bearing the Al-Futtaim name, dominates many market segments in the UAE, and has expanded its sphere of operation to include Bahrain, Kuwait, Qatar, Oman and Egypt.
The Group comprises a diverse range of strategically positioned operating subsidiaries and associate companies, structured to give the Al-Futtaim Group the flexibility and versatility to keep ahead of local competition while keeping pace with the ever-evolving global business scenario. The Group’s continued investment in world-class systems technology is clear evidence of its commitment to maintain leading edge performance and service delivery.
The success of the Al-Futtaim Group can be attributed to a business approach that combines the ability to change with the traditional values of integrity, service and social responsibility that define its core business philosophy. This, linked with the Group’s belief in decentralisation, gives the heads of the operating companies a high degree of functional autonomy and authority, providing the Group with essential flexibility, and individual employees a clearly defined work culture and sense of responsibility.
