The Role
Our client is a large Media and Information business and is currently seeking a Marketing Manager to lead, formulate and implement the successful launch of a new digital product in the company’s portfolio.
Based in Dubai and reporting to the Marketing Director – EME, your main responsibilities in this role will include:
• Identify key prospect segments and recommend pricing, offer and cross sale strategies.
• Optimise new product promotion through creative marketing strategies and creative marketing plans.
• Establish the brand identity and keep it fresh through innovative copy, creative, design and package using a full integrated media mix.
• Analysing all marketing data, acting on the results and providing recommendations
• Developing and managing the database to optimise the ROI.
• Driving renewal and subscriber advocacy.
RequirementsAs the successful candidate you will need to have a Marketing Degree or CIM equivalent, with extensive subscriptions marketing. You will needs to understand the full marketing mix with 5 years B2B direct Marketing. You must have strong Maths and creative writing skills. |
About the Company
Kingston Stanley is a specialist independent Marketing Recruitment Consultancy, based in Dubai and servicing the Middle East and North Africa regions. We are committed to providing the highest levels of customer satisfaction leveraged through a truly personal service. With an in depth insight into the technical requirements, coupled with a commercial understanding to help your business grow, or to enhance your personal career.
Based in the region since 2006, we are viewed by our clients, candidates and competition as marketing recruitment experts. We specialise in jobs within: Advertising, Branding, Creative, Digital, Events, Emiratisation, Marketing, Media and Public Relations.
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