Sony creates first Arabic PlayStation title

News — By Samer Marzouq on December 13, 2010 at 11:48 pm

PlayStation Division, Sony Gulf FZE announced the release of PlayStation 3′s first Arabic title, Start the Party! Arabic. The arrival of Start the Party! Arabic is a major milestone in Sony Arabic game development designed to bond families and friends and encourage playtime in their mother tongue.

The original outrageous funfest has been translated in over 2,500 lines of script and recoded with designed specifically for Arabs. This advancement in game development addresses a lack of Arabic content throughout the Middle Eastern region.

Sales and Marketing Director Tim Stokes, PlayStation Division, Sony Gulf FZE commented on the milestone, “There is growing interest among developers and gamers for Arabic content for the PlayStation console. It’s important for us as a content provider to be receptive to new opportunities that contribute to the culture of markets where we operate. Start the Party! Arabic brings the fun of the English version to Arab families, encouraging them to bond through entertainment.”

Just like in the original, you and up to three friends can compete head to head in over 20 of the most addicting and side-splitting mini-games out there. Use the pinpoint accuracy of the PlayStation Move to dive deep and spear frantic pufferfish, destroy an ever-approaching galactic robot armada, dare to hunt ghosts in your very own home, and more!

Key Features
• Interactive fun for the entire family.
• Over 20 fun mini-games and challenges.
• Innovative video and audio technology that put players virtually into the game.
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• Competitive, co-operative, and customizable team modes.
• Solo play challenges.

Personalize gameplay by using the PlayStation®Eye to capture your own voice and face. Keep the fun rolling, re-live the wackiness of your experience via the hilarious photo slide show that the PlayStation Eye camera will capture during the game. Get ready to bash, blow, zap, smack, pop, swing, and break into the Party! in Arabic!

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:أخبار قطاع الإعلام والتسويق والتكنولوجيا في الشرق الأوسط بالعربي

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