To mother with love from OSN’s presenters
- Network marks Mother’s Day with exclusive spot featuring
- Celebrity presenters and talented Egyptian and Gulf singers
Dubai, UAE, March 17, 2013: OSN, the leading pay-TV network in Middle East and North Africa, is marking Mother’s Day, celebrated in the Arab world on March 21, with an exclusive promotional spot featuring the presenters of popular and OSN-exclusive shows and five talented singers from Egypt and the Gulf region.
To be aired across OSN’s Arabic channels as a tribute to mothers, the promotional campaign will feature Khaled Hamzaoui, the presenter of Mish Asli; Dr Heba Qotb of Eshaha Shabab fame; Mona Abdelwahab who presents Al Ghish Mamnoue and Amr McGyver, the presenter of Adrenaline. All four shows are exclusive to OSN, and enjoy rising popularity among Arab viewers.
The four popular presenters, who have established a strong bonding with the television audience, will be joined by five talented singers who sing exclusively for the OSN Mother’s day tribute.
Mohammed Nour of the WAMA musical duo’s exclusive song will be brought to audiences for the first time on OSN as part of the tribute as well as singer and comedian May Kassab’s rendition of ‘My Mother.’ A third Egyptian talent who joins the Mother’s Day tribute is Ranim, the popular composer who appears regularly with Khaled Hamzaoui on Mish Asli. Ranim sings several songs for the tribute as well as an exclusive rendition dedicated to mothers in the Arab world.
Balkis, the charming singer from the Gulf region, joins this impressive line up with an emotional solo performance in her melodious voice. From Saudi Arabia, Adel Khamais, the voice of Hindustani’s many songs completes the Pan Arab quintet with new rendition of iconic songs from the classical Arab repertoire.
Khulud Abu. Homos, SVP – Programming & Creative Services, OSN said: “We are delighted to mark Mother’s Day with a first of its kind campaign that celebrates the unconditional love, sacrifices and enduring care only mothers can provide. Our popular presenters and talented singers have joined hands for a compelling production that will captivate viewers, touching their heartstrings with their personal and emotional tribute to mothers. Even while some of them are personal reminiscences, overall the campaign is a true salutation to Arab mothers, for their resilience in the face of strife, and the values they pass on to the future generations.”
The special tribute will be aired from March 14, across all Arabic channels of OSN. The network has made strong inroads across the Middle East and North Africa region, and has a sizeable subscriber base in Egypt.
OSN is the ultimate destination for the widest choice of brand new premium Western, Arabic and Filipino entertainment in the Middle East and Africa. OSN is the home of 100 channels filled with great value entertainment, offering viewers in the MENA region exclusive access to the latest blockbuster movies, top rated series, sports, documentaries, news, kid’s entertainment and live talk shows. The movie offering includes over a 100 uncut and uninterrupted movie premieres a month so viewers can watch them the way they were meant to be watched.
OSN boasts the most comprehensive portfolio of exclusive rights from all the major studios including Warner Brothers, Paramount, Fox, Disney, Sony, MGM, Universal and DreamWorks and offers access to the worlds leading television brands including Disney channel, Sky News, Discovery Network and Nat Geo.
As the leader in innovation, OSN has changed the TV viewing experience by bringing quality entertainment through 36 High Definition channels and is currently the only network offering a full HD bouquet of channels as well as 3D entertainment in the region. OSN was the first to launch the DVR, the OSN Showbox HD; the regions first online TV platform, OSN Play; the regions first 3D, HD, internet enabled satellite receiver and recorder, OSN Plus HD and the region’s first VOD service, OSN on Demand offering viewers the opportunity to watch over 1000 movies and 52 latest seasons of the top series, all available in full HD quality and Dolby Digital sound.
September 2012 saw the launch of OSN’s first rewards programme, OSN Privileges, offering subscribers money can’t buy experiences, special offers and premium prizes all year round.
The OSN platform is owned and operated by Panther Media Group Limited; a company registered in DIFC, and is owned by Mawarid Group Limited and KIPCO.
