VP - Marketing | Manpower Middle East Dubai, UAE
This is an excellent senior leadership opportunity, to join an established family group, operating within the food production business. Typical duties of this role will be -1. Participate in the decision making process as part of the Leadership team, in order to contribute towards strategic planning, monitoring progress and ensuring implementation of action plans within area of responsibility.2. Liaise with research providers to obtain current and projected consumer and market information in order to develop an effective marketing strategy for each product areabusiness stream which addresses consumer needs, maximises market penetration and increases sales3. Liaise with the sales team in order to understand their requirement, ensuring the marketing strategy is aligned to support the sales team in achieving their strategic objectives. Effectively communicate the marketing strategy with the sales team to ensure they fully understand their role in marketing initiatives and the benefits to them for implementation within their area of responsibility.4. In conjunction with the sales team monitor sales revenues in order to measure the effectiveness of marketing strategy and make any necessary adjustments to further maximise sales and achieveexceed customer expectations5. Prepare, monitor and control the annual marketing budget to ensure that expenditure is in line with business plan and revised where necessary, throughout the year, to ensure delivery of results6. Manage relationship with all advertisingcreative agencies and provision of other marketing services for new product and packaging development andor communicationpromotional campaigns, in order to ensure an excellent, cost effective service is provided which is in keeping with company objectives7. In conjunction with the sales team contribute towards the selection of a distribution network in all existing and new markets. Ensure marketing requirements are effectively communicated with all distributors acting on behalf of the company to ensure they consistently implement market initiatives in accordance with company marketing strategy.8. Coach, mentor and develop the marketing team to promote a high quality marketing function who are motivated to achieve business goals and are able to cover other categories to ensure business continuity is maintained.Recommend the annual marketing budget by category as well as corporate and gain CEO approval Decide and manage the allocated budget amongst various initiatives within the approved budget and gain approval on high spending activities. Recommenddecide selling prices by product according to market conditions as well as manage profit margins.
Skills
Bachelor Degree preferably in a marketing or sales field Masters degree in Marketing or MBA from a recognized UniversityBusiness school would be an added advantage. Minimum 10 years previous international experience with an FMCG company in marketing with at least 4 years in a managerial role as head of marketing.This role is pure marketing, branding and strategy – it is NOT a sales-centric role. Also experience in finance and PandL and budget management is necessary.
Company Profile
Manpower, Inc. was first established in Wisconsin in 1948 and has grown to become a world leader in the employment services industry; creating and delivering services that enable its clients to win in the changing world of work. Manpower has 4,500 offices worldwide in 80 countries and territories and put over a million people into work every day. We offer clients a range of services for the entire employment and business cycle including permanent, temporary and contract recruitment; employee assessment and selection; training; outplacement; outsourcing and consulting.
