Check out this cool promotion for video on demand feature from du at the GITEX Dubai 2010, you just select the movie and she will bring to life with her pantomime acting, all in white, mysterious, sharp, and definitely so cool to watch!

Here is an interesting and engaging promo for the Vancouver International Film Festival, instead of commercials, TBWA came up with a website for a short film titled The Warden, basically everyday a new scene is being released, fans can rearrange the scenes to try to unfold the story, the idea is really...

This campaign is just amazing, for $74 the agency draw a huge attention to their client in such a simple way, basically they placed a yoga master in small box, whenever someone passes by that box, an idea pops out! The campaign generated more than $138,000 worth of free media reports, over 2,000 people...

Timberland is introducing its new Earthkeepers Boots collection, which is made out of recycled materials. The campaign was rolled out in an experience through a microsite that can be experienced in 3D as well, users can browse Timberland products and watch an amazing video that revoles around the main...

What are the corporate words that you hate the most? Leverage? Brain storming? Ideate? Join Starcom and the Association of National Advertisers (ANA) and vote for the marketing buzzwords that shouldn’t be used anymore. The winning words will be revealed at the ANA Conference on October 15th. Check...

Here is an awesome YouTube campaign by Tipp-Ex correction fluid, a bear attacks the hunter, shall he shoot it? Shall he dance with it? Ride it, Hug it? It’s your call! The campaign starts by a video for the bear approaching the hunter, then the hunter uses the product to erase the word “shoots”...

Ramadan Kareem everyone! Here is a great opportunity to meet with media and PR professionals, and netwrok with industry peers while having Iftar at the Dubai Media Network Ramadan Networking Iftar on Tuesday August 24th at Dubai Marina Yacht Club. Who: Media and PR Industry and guests. What: Dubai Media...

Although I don’t really like Brazil football team, this is a nice idea to promote the shirts of the team. The idea was to play around a popular expression in Brazil, which translate into The weight of the Brazilian Shirts. The implementation was hang these shirts on a 2kg hangers. Advertising...

Saudi Telco had this augmented reality show in GITEX Riyadh earlier this year, they introduced their IP TV service, quite an amazing presentation. I’m not sure if anyone has presented the augmented reality concept in this region, but I believe it can change the way marketers are running their...

Here is an interesting campaign by Mercedes Benz Middle East, a social media marketing superhero in this region Basically Merc lovers were invited to create their own ad for the new GLK, which will be given to the winner to enjoy driving it for a month, what a lucky dude! You can visit website http://www.mb-glk.com/...