Archive for category: Advertising

The LOUD campaign by Tommy Hilfiger
Samer Marzouq / June 23, 2011 12:05 pm

The LOUD campaign by Tommy Hilfiger

LOUD is a new fragrance that is inspired by music, which makes sense to launch with a musical campaign, and that’s what The Hours Entertainment Agency did, they created a customized online radio station, tied up with a band and packaged the product with a music-inspired packages, watch the video for more details: LOUD by Tommy Hilfiger – case study [...]

Coca-Cola’s Friendship Vending Machine
Samer Marzouq / June 23, 2011 11:56 am

Coca-Cola’s Friendship Vending Machine

This is really awesome, Coca-Cola celebrated the Friend’s Day with a giant vending machine that spreads love along with the coke to buy the coke you will need some help from your amigo, and as a reward, you will get tow cokes instead of one, it takes two to tango! Brief: The Coca-Cola Friendship Machine was born to make all [...]

It’s a Better Life without Oxfam
Samer Marzouq / June 23, 2011 10:31 am

It’s a Better Life without Oxfam

This is an unusual way to promote an NGO, that’s why it’s awesome! The idea is to show volunteers with Oxfam and to ask people to help them finish their mission to move and live their normal like and pursue their dreams, I really life it! Watch the video: Advertising School: Miami Ad School, Madrid, Spain Art Director: Christian El [...]

Grab a pen, free a prisoner!
Samer Marzouq / June 23, 2011 9:57 am

Grab a pen, free a prisoner!

This is a good implementation by JWT New York to create awareness about political prisoners in Burma, asking people to grab a pen and sign a petition, taking a pen actually breaks the bars that forms the prison, cool execution. Advertising Agency: JWT, New York, USA Chief Creative Officers: Harvey Marco, Peter Nicholson Executive Creative Director: Andrew Clarke Head of [...]

Where is the Tank Audi Youtube Campaign
Samer Marzouq / June 21, 2011 10:00 am

Where is the Tank Audi Youtube Campaign

Check out this Youtube campaign from Audi, I’m not sure why they needed to focus on the position of the fuel tank to the car, so anyway you pick from 4 different options on the sidebar, and you get a certain team to come and locate the fuel tank to the lady, it’s a bit lame but I like the [...]

Water kills millions of people every year
Samer Marzouq / June 20, 2011 11:45 am

Water kills millions of people every year

NGO Solidarités International in association with its agency BDDP Unlimited created this video to build awareness of the scourge of undrinkable water, the idea of the video is to play around the ink element, asking journalists to help spread the fact about the dangers of unhealthy water. Today, it is estimated that 3.6 million people, including 1.5 million children under [...]

Excellbook: Turning Facebook into Spreadsheets!
Samer Marzouq / June 20, 2011 10:28 am

Excellbook: Turning Facebook into Spreadsheets!

Does your boss give you hard time when you use Facebook at work? If the answer is yes then this app from Diesel is for you, meet the Excellbook, an app that turns your Facebook into an excel sheet, this way you won’t get caught if you do it in the office the app can be downloaded on your Mac [...]

The Great Revenge of Ad People!
Samer Marzouq / June 20, 2011 9:13 am

The Great Revenge of Ad People!

This is really awesome, how many times you were asked if that ad was for you? Next don’t just let it go, strike back, let those guys experience how it feels to be asked about great things in their career they couldn’t achieve =D This ad was created by Y&R Argentina on behalf of the Editorial Dossier publication for the [...]

National Geographic Wild Attacks!
Samer Marzouq / June 19, 2011 12:52 pm

National Geographic Wild Attacks!

I like this implementation for Arabic edition of the National Geographic magazine, just turn the tip of the page and you’ll see the complete picture. Advertising Agency: Leo Burnett, Dubai, UAE Executive Creative Director: Malek Ghorayeb Senior Art Director: Rafael Augusto Senior Copywriter: Sunny Deo Communications Manager: Lara ElBarkouki Communications Supervisor: Layal Nammour Regional Communications Director: Nicolas Roux

Whatever you do to the world
Samer Marzouq / June 19, 2011 9:46 am

Whatever you do to the world

“Whatever you do to the world you do to yourself” I like this campaign by the network of Advertisers Without Borders calling the humanity for some environmental care to save the planet. What I also like is the name of the agency: She Came Through My Window this is really unusual, I really love it! I wonder if it was [...]