Fans of LG can be one of the first to own the new LG G2 by participating in the Shops & Rewards program until November

With LG Shops & Rewards – Online Enthusiasts can win big

DUBAI, Sep. 17, 2013 — To celebrate the launch of the innovative LG G2 mobile phone, LG Electronics (LG) has teamed up with Shops & Rewards, an Android-based application, to give fans the chance to be one of the first to own the new LG G2. LG aficionados win points from Shops & Rewards by sharing their love for the brand on social media networking sites such as Facebook and Twitter. After accumulating the required points, consumers are able to cash in and take home the brand new LG G2 which will be launched in the UAE in September.

The game changing LG G2 smartphone was developed based on extensive research on consumer lifestyle and behaviors, allowing the phone to offer intuitive user-experience, design and practical functions that push the limits on what people thought mobiles could do.

“The feedback we have received from around the world is that the LG G2 truly resonates with our consumers and it is only fitting to give those same customers who support LG with the chance to be the first to get their hands on this smartphone.” said Mr. D.Y. Kim, President of LG Electronics, Gulf FZE.

The first steps that participants need to take in order to win the LG G2 is to download the Shops & Rewards app on their Android mobile phone from the Google Play Store. After users are registered, they must select LG as one of their favorite brands. Fans will need to mark that they want to know ‘What’s Trending’ in order to make sure they are receiving the most up to date and popular ads from their favorite companies, marking themselves as a brand ambassador.

As an ambassador, LG loyalists can earn points by sharing LG messages in a variety of ways. The first way is by hitting the ‘Like’ button on any LG post in the Shops & Rewards app. This will automatically post an image on their Facebook wall stating that their friend has earned points.

By utilizing the ‘Share’ button on the app, they will have the option to share LG’s latest ads on Facebook or Twitter. They can also ‘eMail’ the ad to friends as well as write comments or posts about the brand on social media. Doing any of these activities earns the consumer points and gets them one step closer to wining an LG G2.

During the first phase, the individual who is the first to earn ‘2000’ points will win the LG G2, while in the second phase, the first two participants to ‘2000’ will get their hands on LG’s flagship smartphone.

To download Shops & Rewards and stand a chance to win the LG G2, please visit: https://play.google.com/store/apps/details?id=com.mobicomputing.shopsandrewards

About LG Electronics, Inc.
LG Electronics, Inc. (KSE: 066570.KS) is a global leader and technology innovator in consumer electronics, mobile communications and home appliances, employing 87,000 people working in 113 locations around the world. With 2012 global sales of USD 45.22 billion (KRW 50.96 trillion), LG comprises five business units — Home Entertainment, Mobile Communications, Home Appliance, Air Conditioning & Energy Solution and Vehicle Components — and is one of the world’s leading producers of flat panel TVs, mobile devices, air conditioners, washing machines and refrigerators. LG Electronics is a 2013 ENERGY STAR® Partner of the Year. For more news and information on LG Electronics, please visit www.LGnewsroom.com.

About LG Electronics Mobile Communications Company
The LG Electronics Mobile Communications Company is a global leader and innovator in mobile communications. With its breakthrough technologies and innovative designs, LG continues to establish a number of benchmarks in the smartphone market, while also helping create a better lifestyle for consumers by delivering a wholly enhanced smartphone experience. As a leader in 4G Long Term Evolution (LTE) technology, LG continues its commitment to developing ground breaking LTE technologies and fulfilling consumer demands with differentiated LTE devices of the highest quality, all of which are based on the company’s wealth of LTE patents and technical knowledge. For more information, please visit www.LG.com.